Katie Fang's Blog

A few weeks ago, HollyWood star Charlie Sheen generated a big fuzz over every single media channel. His crazy lifestyle and behaviour got the whole world talking. After getting himself excused from the popular TV show Two and a Half Men, he started his own tour around the States, and now the show is even coming to Vancouver.

   So what’s the trick? Some say it’s called crazy, and other say it’s courage.

I think it’s all just about business, more specifically, it’s just his own marketing strategy to get himself out there and being noticed.

So now what? After some crazy months, he has gone a little quiter in the media, however, he isn’t resting, and he has gone tweetting about his life! He was the one that broke the Guinness world record of reaching 1 million followers in the shortest time.

I guess, celebrities are all marketing geniuses, they know how to grab people’s attention, know fan’s interests, arouse fan’s desire, and finally, they posses a strong call to action.