Once upon a Kimmie

After reading through Abriel Chan’s blog (https://blogs.ubc.ca/abriel/), it made me wonder about KFC’s overall reputation. KFC use to be very popular but recently, many stores are closing down because they don’t get enough sales. They aren’t developing strong loyal relationships with customers and therefore have trouble remaining open. I love KFC’s popcorn chicken because you […]

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As I was watching TV, the Merry Pringles commercial comes on and it immediately catches my attention. Here it is: I absolutely love this commercial because of the music, the colours, and the positive energy it gives off. Christmas is one of my favourite times of the year because it’s so festive and joyful. The music in […]

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I went to Best Buy on Cambie Street the other day to buy a lap top case. As I walked in, I was looking for the giant sign that said “Computers”, which should be hanging from the ceiling. I look around and finally see it. I walk over towards the many aisles and walk through […]

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Meinhardt is a high-end organic grocery store, similar to Choices and Capers. Meinhardts has two locations, one on South Granville and one on 16th and Arbutus. I work at the one on South Granville. The location of this store is in the heart of many shops. The shops range from shoppers drug mart to William […]

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Buy one get one half price. Everything under $10. Everything 50% off. Spend $50+ and get a free gift. I have always been attracted to big bright signs on the windows of my favourite shops saying, “Buy one get one free” or “Buy one get the second for half price”. I use to feel that […]

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Busy Weekend. Halloween Fun. Back to Marketing Reality. A few classes ago, we began the discussion on the first “p”, product. I use to always think that a product was either a good or service because that was the way we were taught way back when concepts had to be simple. Tamar mentioned that anytime […]

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