As Wesley comments on how RIM has failed to remain a key player in consumer’s minds, the question is raised as to who will gain from RIM’s loss.
With giant corporations such as Apple, and Google, in the market, and looking to expand, RIM’s slack in product innovation and ability to “meet industry standards”, will surely be overcome by these expanding companies. With Android phones becoming more and more popular, since the release of phones such as the Galaxy S III, many are beginning to believe in the rise of this company above Apple in the future. Apple is now showing signs that RIM has previously shown, such as a lack of innovation, with little change to the recently launched iPhone 5, and should become a major concern to the company if they lose ground in the cell phone marketplace.
With RIM losing ground in the market of cell phones and tablets, Apple and Android are looking to gain from this lose and Android is doing an effective job of this, while Apple still has a lead due to the clean, elegant look of their product.
Sources
http://www.vancouversun.com/technology/BlackBerry+continues+plunge+among+smartphone+users/7260193/story.html
https://blogs.ubc.ca/wesleyprahalad/
http://techdeville.com/2012/11/11/uk-court-orders-apple-to-pay-samsungs-legal-fees/
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