{"id":1,"date":"2010-09-23T04:40:45","date_gmt":"2010-09-23T04:40:45","guid":{"rendered":"https:\/\/blogs.ubc.ca\/kpcave\/?p=1"},"modified":"2010-09-23T19:27:54","modified_gmt":"2010-09-24T03:27:54","slug":"hello-world","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/kpcave\/2010\/09\/23\/hello-world\/","title":{"rendered":"What’s that weird blue stuff?"},"content":{"rendered":"

[youtube]https:\/\/www.youtube.com\/watch?v=FRf35wCmzWw[\/youtube]<\/p>\n

[youtube]https:\/\/www.youtube.com\/watch?v=HXz9OcnRBYY[\/youtube]<\/p>\n

Alas!<\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0A tampon commercial that knows what\u2019s up (no pun intended)!\u00a0 The first time I saw this ad on TV I felt oddly liberated.\u00a0 Finally, an ad that demonstrates tampons realistically, as opposed to the fruity corporate attempt to candy-coat a woman\u2019s least favourite time of the month.\u00a0 The more I think about it I wonder who Kotex\u2019s competitors, such as Tampax or Playtex, are targeting their ads towards. Pre-pubescent girls are really the only age\u00a0group who\u00a0I think would possibly fall for these candy-coated commercials because they have yet to experience the wonders of Mother Nature.\u00a0 However, as soon as the storm hits, the fantasies over, and reality sets in.\u00a0<\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Kotex\u2019s clever campaign to \u201cBreak the Cycle\u201d targets the consumers that actually use their products!\u00a0 Their ads don\u2019t shy away from the topic; instead, they poke fun at the ridiculous taboo that a woman\u2019s period has become in the advertising of their competitors.<\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u201cBreak the Cycle\u201d is sure to win over a new generation of tampon wearing teenage girls but I\u2019m not so sure of the affect it will have on the already converted.\u00a0 By that I mean brand loyalty. As much as I love Kotex\u2019s commercials, I am less a fan of the actual product they produce and will therefore always be an advocate for Playtex.<\/p>\n

\u00a0Oh, and I love the second video because I have defiantly made both my brother and my dad both buy me tampons before!<\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

[youtube]https:\/\/www.youtube.com\/watch?v=FRf35wCmzWw[\/youtube] [youtube]https:\/\/www.youtube.com\/watch?v=HXz9OcnRBYY[\/youtube] Alas! \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0A tampon commercial that knows what\u2019s up (no pun intended)!\u00a0 The first time I saw this ad on TV I felt oddly liberated.\u00a0 Finally, an ad that demonstrates tampons realistically, as opposed to the fruity corporate attempt to candy-coat a woman\u2019s least favourite time of the month.\u00a0 The more I think about […]<\/p>\n","protected":false},"author":4174,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/posts\/1","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/users\/4174"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/comments?post=1"}],"version-history":[{"count":13,"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/posts\/1\/revisions"}],"predecessor-version":[{"id":3,"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/posts\/1\/revisions\/3"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/media?parent=1"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/categories?post=1"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/kpcave\/wp-json\/wp\/v2\/tags?post=1"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}