The Me to We foundation: the mother of social change

Me to We Artisans has recently announced in their blog that they have employed over 800 mamas through their initiative to help struggling Maasai mothers in Kenya. This organization provides mamas in third world countries the opportunity to earn fair wages for their handcrafted traditional beadwork by having their goods sold through the organization rather than at small competitive markets for horribly low prices. With the steady income that the mamas earn, they are able to provide an education for their children, buy food, clothing and medicine, and improve the quality of their homes.

The Me to We foundation is a perfect example of a social enterprise that improves the world by educating, inspiring and guiding consumers to be more conscious of their impact on society as they go through their day-to-day activities. It offers consumers socially-conscious choices through its sweatshop-free, organic, environmentally-friendly clothing and the authentic accessories made by the mamas. Half of its profits are given to its charity partner, Free The Children, while the other half is reinvested. Social enterprises such as Me to We take corporate social responsibility one step further by making social change, rather than profits, their primary objective, and merely using the latter as a tool to achieve those goals.

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Support Me to We Artisans by purchasing an accessory today! Browse their fall collection here.
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BC Hydro jolts companies into action through Power Smart campaign

BC Ferries has become the most recent company to partner with the BC Hydro Power Smart program, with aims to implement more energy-efficient methods to manage its business. In the past year, BC Ferries has saved enough energy to power 31 homes through its lighting and heating retrofits. Becoming more socially and environmentally responsible has become the goal of an increasing amount of businesses, as they look for more sustainable energy management strategies.

Fortunately, BC Hydro makes the switch to sustainability as easy as it gets. Not only does the company lead by example through their environmental responsibility, promotion of resource conservation and commitment to clean energy, but it also provides companies with workshops, rebates and other resources to encourage them to have a positive impact on the community while saving energy and money.

This idea of corporate social responsibility is being adopted by more and more companies who aim to benefit society and create shared value through the running of their business. BC Hydro should be commended for providing so many incentives for companies to get on board this positive movement through their various promotional events, such as the Power Smart Energy Challenge. The Canadian energy giant should certainly be recognized as one of the leaders of a brighter, greener future.