Category Archives: Uncategorized

New Shoes and a Cool Video

On Youtube I recently discovered this mind-blowing video of the world’s newest sport, Liquid Mountaineering.  The sport is beautiful and surprisingly simple, requiring nothing but Hi-Tec waterproof shoes, water tension and an adorable Portuguese accent.     After I came … Continue reading

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Greatest Lesson

One of the greatest lesson I’ve every learned wasn’t taught to me in a classroom or read out of a book.  I learned through the most painful hit of my life on the football field.  It was my junior year … Continue reading

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The Red Cross

Before the Comm 101 class on non-profit organizations and social enterprise we were suppose to come to class with one social entrepreneur and one social enterprise.  Naturally my first thought was the non for profit organization that I had a … Continue reading

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Google Makes Entrepreneurship not Just For Small Business

When one think of an entrepreneurial company one thinks of your typical small company with a big idea that just needs funding.  However, recently some big companies have set out to change this image.  One of the more notable companies … Continue reading

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Saputo’s Display of Social Responsibility

In late November Saputo the Montreal cheese manufacturer discovered that some of their products had become contaminated with listeria bacteria.  Following an ethical and socially responsible approach Saputo immediately recall all products that were produced on the contaminated line.  While … Continue reading

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The Bonuses and Drawbacks of Social Media

Last month Gap held a promotion with Facebook places where they would give away a pairs of jeans to the first 10,000 customers to check into gap stores using the Facebook Places application (an app similar to Foursquare).  Gap’s experimental … Continue reading

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Gauging Social Media’s effectiveness

In commerce 101 our class talk about how many companies are jumping on the social media bandwagon to promote and sell their products.  Companies are using everything from Facebook and twitter to viral advertising campaigns on YouTube to create interest … Continue reading

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Barnes and Noble Release the Nook Color

Ever since Amazons release of their ebook reader the Kindle they’ve dominated the ebook market.  Last year Barnes and Noble released their own ebook reader the Nook and began selling ebooks online.  While Barnes and Noble was successful at acquiring … Continue reading

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Google Launches Google Editions

Before the end of the year Google plans on opening a new service called Google Editions that will offer in print books for sale in eBook format for a fraction of the publisher’s price.  Google Editions will also offer free … Continue reading

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WIND and Market Research

For years Canadian telecommunications have been dominated by the big three companies, Bell, Rogers and Telus.  In 2008 WIND mobile secured the rights to use wireless spectrum in Canada and they have begun creating the infrastructure for a cell phone … Continue reading

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