This past week I came across an article in my local newspaper from back home that I found very interesting. Tesla Motors, has decided to install a Supercharger station in my home town of Revelstoke, B.C. This is big news for a small town with a population of only 7000 people. Tesla chose to install a station in Revelstoke because it is directly on the Trans-Canada Highway and in an ideal location for their customers who are travelling from the West Coast into the interior of BC and Alberta. I think it is a very smart move for Tesla to begin to install these stations on the Trans-Canada as it will attract many customers that are seeking a vehicle that is capable of travelling long distances without having to stop for long, charging breaks. Tesla is beginning to focus on expanding their market outside of the US, which I believe is necessary for company growth. Tesla is also helping to market themselves by building a Supercharger station right along the Trans-Canada where thousands of people drive by daily. Tesla has plans to build more charging stations throughout BC and Alberta along the Trans-Canada which I believe is a very strategic move and will help them exploit the opportunities of growing their business.

http://www.revelstoketimesreview.com/news/275379751.html

Image Credit : Tesla Motors