Response to Graphic Novels from Argentina

The Eternaut and Mafalda are two very interesting sites of struggle and resistance—they both seem to use the comic form as a way to digest modern politics and war. Mafalda balances comedy with reality in a way that both questions the existing structures and challenges its readers to act. I think that Mafalda, and The Eternaut, introduce a new aspect of popular culture that can be political, but not exhaustingly political—readers are not confronted with images of war or violence. In other words, these very harsh realities of modern times are made unreal so that people can consume without becoming hopeless or overwhelmed. The comic becomes a place to voice the inner struggles of the average citizen, and as a result becomes a part of popular culture.

While some openly critique the “popular” or use the “popular” for political means, comics are means through which the people own national struggles; it is a form of empowerment that allows everyone to participate. Mafalda shows this when the character (a child) challenges others to think about political issues. And then, The Eternaut indicates that humanity can be the hero, and that good can/will eventually triumph over evil. In their own ways, these comics bring ways of popular culture dealing with issues that were normally dominated by elites (i.e. that anyone can be a hero)—ordinary people can become political and can make a change. To contrast the idea that the masses are dangerous and inhumane, readers are being shown that the masses have agency and power, and are in fact responsible players in the social structures of their country.

Specifically looking at The Eternaut there is this general theme that surfaces that humanity will survive despite the powers of evil. There might be a way to see culture in the same light. Despite globalization—and a rise in a global culture at the expense of local cultures—there might be a growing appreciation for Latin American culture, and other cultures. The threat that comes to culture with modernization and globalization are not helpless, but might help citizens to see that culture is something worth preserving and worth fighting for. The international interest in understanding different cultures might be the only way that certain stories and traditions are reproduced and maintained (i.e. through history books, museums, etc). Globalization might not only be erasing some cultures, but might be capable of saving others.

The Eternaut and Mafalda

I think that comic strips and graphic novels are a pretty cool form of literature in that they allow for the exploration of controversial topics by offering a more palatable medium of communicating ideas.  In my mind, I understand The Eternaut almost more as a graphic novel than a comic strip, since it has one continuous plot line that lasts over the course of the print (I guess it should be noted though that at the time it was printed it was published and read in installations, whereas now we can access the full thing all at once).  The style of the drawings, as well as the dark, apocalyptic tone and plot line, reminded me a lot of Watchmen (which was actually also originally published as a serial and later compiled as a graphic novel).  Approaching the topic of global radioactive destruction shortly after the end of World War II during the midst of the nuclear arms race, The Eternaut expresses the concerns of outside countries that could become the indirect victims of offshore testing in the Bikini Islands or US-Russia mutually assured destruction.  Not being directly involved, Argentinians may have felt little agency in swaying the outcome of US-Russian relations.  Yet, they still had much to lose as a result of nuclear warfare.  As a graphic novel, the Eternaut both depicts and manages legitimate fears of the future of the world, depicting “gently” through pictures a scary imagined future that was not out of the realm of possibility.

The Mafalda comics reminded me a lot of Calvin and Hobbes and the Peanuts cartoons in their simple, innocent sensibility.  While I think comic strips often carry a lighter feel and may be held in lower serious regard than graphic novels, their messages can sometimes be more important/relevant to day-to-day life than serious graphics.  For instance, the strip about the moms drinking tea (pg 2), the “Sorry mom I’m busy” strip (pg 4), and the “If we don’t hurry up and change the world, the world changes us!” strip (pg 3) are all very refreshing in pointing out the adult’s farcical sense self-importance and serious outlook on life.  My two favorite Mafalda comics were the tax comic and the soap opera comic on the last page.  I think the reason I like them is that 1. they made me laugh, but also 2. they demonstrate that children are much more perceptive than they are often given credit for, and can even be more attuned to some realities of life than adults.

With both The Eternaut and Mafalda, I said they reminded me of comics that I know in English.  I would be curious though if they would have the exact same feeling had I read/understood them first in Spanish as they were originally written.

LAST 201 Response to “Final thoughts: the Eternaut and Malafalda”

 

I guess I jumped the gun last week, saying that it was going to be my last blog for this course. So, I apologize for that. This weeks blog is going to be my last blog for this course. As I said earlier in my previous blog, this course has been a welcome surprise. And this weeks readings has definitely been one. I am a little embarrassed to say this but I think that this might be the only week in which I finished all the readings.

Of the two comic strips, I enjoyed “The Eternaut” the most. Mostly because it had more of a mature feel to it. However, I did very much enjoy the plot line and suspense surrounding the comic. I’m a little unsure as to whether or not this comic was published in other languages worldwide because I feel like I read this comic before. If not this, then something very, very similar. As for “Malafalda” I enjoyed how the comic strip talked about real, ongoing issues. When reading the about page I came across this that I found particularly important : “She (Malfalda) spoke to a community that needed to question the state of the world but lived in a time when it was safest for a fictional child to do the questioning.” Just through this sentence alone, we can see the importance Malfalda played in Argentina. All too often, we regard comics as a way to incite laughter. However, in this situation, we see the authors of Malfalda use her character to engage the community to think about issues that plague their community.

Anyways, to end things off, I just want to say that I enjoyed this class and the content I learned. Making a few friends in this class was also a welcome bonus that I wasn’t planning on having. Thanks guys!

The End?

Marcos and the EZLN

Guillermo Gomez-Pena’s article on Sumcommandante Marcos and the 1994 Zapatista resistance in Chiapas resonated with me on two levels. First, mythic resistance figures to me scream popular culture. You can’t walk twenty feet without seeing either a real-life or fictional example on someone’s shirt (Che, Bernie Sanders, Rosa Parks, Luke Skywalker). When discontent brews within a sector of the population, these leading figures become public templates for the people to imprint their hopes for a better future onto. Much in the same way that the Zapatista adoption of the ski mask enabled Mexicans to see themselves in the face of Marcos, similar figures become idealized figures, gaining a level of anonymity similar to that of Marcos simply by separating their public lives from their private. We don’t know what Che ate for breakfast, we don’t know if Elvis showers in the morning or at night. This public anonymity creates space for popular movements, defined more by the people and their discontent than any single figure at the front.

Second, this article interests me as not the end of popular culture and the movements it inspires but as rather the first tentative steps into a new form of popular culture. The hybridization that Canclini talked about in his article is here the source of Marcos’ hold on the popular. Close control of his public image in the media enabled Marcos to cultivate an insurrection. His failure to hold the attention of the public demonstrates the movement of popular culture into a new age. Marcos, I believe, was ahead of his time. In the internet age, popular culture entirely revolves around popular personas (we have one as the ‘president’ of the ‘free’ world for fuck’s sake). It is also possible, however, that Marcos would be entirely unable to maintain anonymity were his movement to happen now. Regardless, the rise and fall of Marcos from the public eye marks – at least for me, in the context of this class – a distinct shift in the form and attention (span) of popular culture as it entered the 21st century.

I see this Zapatista movement and the image Marcos cultivated in direct contrast to Peronism, interestingly enough. In Argentina, Juan and Evita cultivated their own images based on ideals that would resonate with the people, rather than allowing the people to see themselves in the couple. Perhaps they knew that these mythic figures were doomed to fail, at least in their own lives. For people, even in discontent masses, are afraid of change. As the article puts it, the Zapatista movement spiraled out of the spotlight because a “‘vote for no change’ was in fact a ‘vote of fear.'”

Cultural Identity and Salsa

A question I found myself asking when reading this article harkens back again to our discussions of hybridization and hybridity; when does a culture cease being what it is and become something new? And, more specifically, does an adoption – or translation – of a cultural practice into a new context carry enough weight to change the culture the practice originated from?

According to Canclini’s arguments about hybridization, the first question is truly pointless. With cultures constantly in a state of flux, there are no static cultures to measure against. Yet, on perhaps less nuanced terms than Canclini is dealing with, I found myself pre-occupied with the question in the context of Salsa dancing; When does Salsa stop being ‘Latin,’ and become ‘Latino-British’? To a certain extent it was always ‘Latino-British’ because it inherently carried the latent ability to be adopted into a British context. But it was also never ‘Latino-British’ because that as soon as Salsa dancing became that, it ceased to be ‘Latin.’ Interesting.

The second question – can British interpretations of Latin culture have an impact on Latin culture itself? – I find even more interesting. You could argue that the process Ortiz names ‘transculturation’ comes into play here. Transculturation implies both a cultural inflow and cultural outflow, where a practice shared by more than one culture acts as a sort of tug-of-war between the two (although not exactly reciprocal). But could a relatively niche London Salsa scene have an impact on something as monolithic as “Latin American Culture.” It certainly informs people’s perceptions of it – both people who participate in London’s scene and those who witness it – and that’s an impact, however small. Either way, I do not see this as the end of popular culture, just a step in its widespread globalization.

jLO

When has popular culture not revolved around fetishes? I would argue that objects of popular culture are just that, objects. Of course they exist in another realm. Jennifer Lopez exists as a talented and successful actress, as a woman, as a human being. But popular culture has turned her into an object. As it has done with so many others. Many forget that Justin Beiber, when he blew up, was a sixteen year old with the ability to write and perform pop hits. Drake is like 50 and he can’t even do that. All people saw Beiber for, though, was his hair. It inspired a regrettable hair trend that seventh grade me definitely did not participate in.

Jennifer Lopez’ identity as a Latinx actress does play an important role in this. Her fetishizement in the eyes of the popular, however expected, marginalizes her as a representative of an identity that is constantly being marginalized. While Beiber and his hair moved into the realm of popular object, you could rely on ten million other white guys with guitars to fulfill any need you could have for white guy representation in the music industry. Jennifer Lopez doesn’t have that luxury. Hollywood especially hasn’t represented Latinx identities particularly well, and objectifying jLO doesn’t exactly help.

The end of popular culture? I’d again say no, that popular culture has done this before and will continue to do this until the end of time. But perhaps it is not in the realm of popular culture that Hollywood – and the media in general, to be really oblique – needs to strengthen its representation of Latinx identities, so that jLO’s butt can win TIME Magazine’s Person of the Year without further marginalizing cultures that have been shoved to the side of the road again and again.

Beltran

The article about media fascination with Jennifer Lopez’s butt was interesting, thought-provoking and just as relevant today as it was in 2002. I have heard and read extensively on social media regarding exoticization/fetishization, even objectification of ethnic (nonwhite) bodies, however, none of them do the job of explaining the problematic nature of this phenomena, as well as Mary Beltran does.

The author talks about how Jennifer Lopez essentially used her butt to stay relevant, market herself in US, and create a niche for herself in the still white-dominated industry. Crossover success is defined as someone from as the process of becoming popular with a new audience. Many stars from different ethnicities have tried to crossover into mainstream Hollywood, however, their success has been largely determined by how closely they were able to embody “the ideals of whiteness”. Their appearance (skin colour, facial features, body type – in other words perceived ethnicity) determined what roles they will get in films – the “star-making” protagonist or stereotyped/ethnically centred roles. In cases where the available Latina actresses did not conform to the white standards of beauty, white actors (eg. West Side Story) portrayed these Latina roles.

What this leads to is: other races must mold themselves to gain acceptance in the Western society. That doesn’t sound too unfair. But, the same isn’t true the other way around – White actors/actresses don’t necessarily have to change/mold themselves gain acceptance within other ethnic demographics. This creates a dominant culture/subservient culture dynamic. Given such “conditional acceptance” environment, it’s not hard to imagine why Lopez decided to use her curves for publicity during the “crossover” stage. You do what you gotta do to thrive. The alternative, most likely, would’ve been slowly fading away from public eye; ‘she came, she saw, she didn’t conquer’.

Beltran asks whether commodification of nonwhite images in media is a process of losing or gaining power and agency. I can’t understand how can someone possibly gain power through this exoticization process. Like surely, it creates a platform for ethnic minorities in US and gives them voice, but of what use is that platform anymore when you can only employ it to further perpetuate and confirm pre-held stereotypical notions of your ethnicity? If anything, it further aggravates the situation and reinforces racism.

The least good that could come out of this EW photoshoot was decentralization of eurocentric beauty standards. However, it failed to achieve that too. JLo still went on to achieve the slender white-female body, shrink her butt and sport dirty blonde hair. Had she succeeded in changing perceptions (like Beltran claims on page 12), there wouldn’t have been the need to conform…

Beltran

The article about media fascination with Jennifer Lopez’s butt was interesting, thought-provoking and just as relevant today as it was in 2002. I have heard and read extensively on social media regarding exoticization/fetishization, even objectification of ethnic (nonwhite) bodies, however, none of them do the job of explaining the problematic nature of this phenomena, as well as Mary Beltran does.

The author talks about how Jennifer Lopez essentially used her butt to stay relevant, market herself in US, and create a niche for herself in the still white-dominated industry. Crossover success is defined as someone from as the process of becoming popular with a new audience. Many stars from different ethnicities have tried to crossover into mainstream Hollywood, however, their success has been largely determined by how closely they were able to embody “the ideals of whiteness”. Their appearance (skin colour, facial features, body type – in other words perceived ethnicity) determined what roles they will get in films – the “star-making” protagonist or stereotyped/ethnically centred roles. In cases where the available Latina actresses did not conform to the white standards of beauty, white actors (eg. West Side Story) portrayed these Latina roles.

What this leads to is: other races must mold themselves to gain acceptance in the Western society. That doesn’t sound too unfair. But, the same isn’t true the other way around – White actors/actresses don’t necessarily have to change/mold themselves gain acceptance within other ethnic demographics. This creates a dominant culture/subservient culture dynamic. Given such “conditional acceptance” environment, it’s not hard to imagine why Lopez decided to use her curves for publicity during the “crossover” stage. You do what you gotta do to thrive. The alternative, most likely, would’ve been slowly fading away from public eye; ‘she came, she saw, she didn’t conquer’.

Beltran asks whether commodification of nonwhite images in media is a process of losing or gaining power and agency. I can’t understand how can someone possibly gain power through this exoticization process. Like surely, it creates a platform for ethnic minorities in US and gives them voice, but of what use is that platform anymore when you can only employ it to further perpetuate and confirm pre-held stereotypical notions of your ethnicity? If anything, it further aggravates the situation and reinforces racism.

The least good that could come out of this EW photoshoot was decentralization of eurocentric beauty standards. However, it failed to achieve that too. JLo still went on to achieve the slender white-female body, shrink her butt and sport dirty blonde hair. Had she succeeded in changing perceptions (like Beltran claims on page 12), there wouldn’t have been the need to conform…

Hybridity and also the possible ‘end of popular culture’

Again, I apologise for the lateness of this blog, and having not done last week’s either I just thought it might be easier for all you keen readers out there to do one more substantial post on 3 pieces…

The Velazquez piece is intriguing – especially for me as a music student – she quickly references Susan McClary’s ideology that music has the power to ‘make us our experience our bodies in accordance with its gestures and rhythms’ in a unique and unparalleled way – something which I would entirely agree with. For me, music taps into an emotional and sensual stimuli in our brains which in a completely unique way. She then goes on to discuss how the relationship between body and music can differ from culture to culture, which again is something I would agree with – salsa is the focus of this: The first thing she points out is the different ways instruments are used in performance of music from different cultures, for example how a guitar is used in rock, compared to how it is used in salsa (p118) – she notices how in rock music, guitar rhythms are more linear in terms of the way that they tend to follow the rhythm of the bass/kick drum, whereas in salsa guitar rhythms tend to swing across barlines (known as ‘anticipated rhythm) – this helps to create syncopation – which is probably the most characteristic trait of salsa music (and also of other types of music such as jazz/blues which have a lot in common with salsa). McClary would seem to agree with me here: she mentions near the end of the same page (118), how salsa has come to be known as an extremely musically flexible genre, because its musical structure is derived from African rhythms and more European style melodies. Similarly, blues originated from African rhythms, but because it was originally promulgated by Black Americans, there was the Western influence of the USA. As blues spread to Europe, and was adopted by many white Westerners (notably George Gershwin), this style of music was what some might call ‘polystylistic’, as it incorporated a range of different cultures.

Anyhow, back to the article (apologies for the tangent here!): page 119 is also very interesting as it touches upon how different forms of music are assimilated into different cultures, and then become developed in different ways – with salsa, it was exported to the UK, and took on a different form there, as it was developed by a different culture. Velazquez points out how people who learn salsa in the UK would have a different experience to people learning the musical form in Columbia, or other parts of Latin America, to which salsa is indigenous.

p123 – Velazquez discusses how ‘one of the ways a Latin musical identity is established is through the use of the Spanish language’ – however, this needs to be modified within the context of an English audience (in England) – most of whom will not understand Spanish, or just some very basic terms, such as ‘hola’, ‘amigo’ and ‘hermano’ (hermano means brother in Spanish for those who don’t know ???? ).

 

Gomez-Pena reading

This reading is particularly interesting as it discusses the strategic use of the media by the guerrilla takeover in Mexico City – unlike any other takeover seen before! (all on p223) – he mentions how it has been unlike any other guerrilla seizure of power before because of the way in which they recognised the importance and power of the media. On p223, Gomez-Pena recognises how ‘from the outset, the ZLN was fully aware of the symbolic impact of their largely conceptual military actions’ – The ZLN stands for the Zapatista Liberation National Army. He then goes on to note how one of the leaders of the revolt ‘Subcomondante Marcos’ turned out to be a consumate ‘performancero’ – and went on to become ‘the latest pop hero in a noble tradition of pop activists’ (223) – this seems to me like a far more peaceful revolution than Mexico, and many other Latin American countries had received before!

Marcos, or ‘el Sup’ would then go on to become a sex symbol as leader, mainly because of his g ‘hazel eyes’ and also because no one had really seen him behind the ski mask! – the women all fell in love with him because of his mystery. However, p226 shows how he wasn’t really known at an international level – ‘though Marcos became the most famous Mexican celebrity in the world, no one knew who he really was’.

The Garcia Canclini reading on hybridisation is very interesting. The central theme of this piece is essentially that hybridisation is a consistent cycle (and an everlasting cycle) – it’s not a teleological process as was suggested by Vasconcelos in his theory of hybridisation in the his piece, ‘The Cosmic Race’, concerning mestizaje. Furthermore, he discusses how it is a process, and not a product and also how it is an extremely complex term: he believes that hybridisation defines distinction between what is popular culture and what IS NOT popular culture. Hybridisation avoids the levels of hierarchy which occur in transculturation and mestizaje, which I think is a very important conceptual point. On p223 he discusses what might be ‘the end of popular culture’ – however, what I think he is trying to get at is that it is impossible to define popular culture nowadays as it no longer has a fixed meaning. This might partly be due to how hybridisation affects the relationship between high/low/popular/not popular culture.

Beltran

Latinas in mainstream North American media have always seemed to be portrayed as hot-headed, curvy, sassy- with that certain ‘ethnic flavour’. Another big part of their “latina-ness” comes from the sexualization of their bodies. Celebrities like Jennifer Lopez have had great success playing into this stereotype and I have a somewhat divided opinion on whether this is helpful. Does this demonstrate the ability of Latinas to “cross-over” into the mainstream while proudly retaining that certain latin-ness or does it limit mainstream medias ability to view latina women as anything but these over-used stereotypes? Is it a source of pride or is it actually a limitation? Being a half-latina who really does not look “latina” and for the most part white (or Italian, I’ve been told) it’s been a struggle in coming to terms with my identity when I’ve been told I’m supposed to look and act a certain way. The reality is me and many many other latina women do not and never will conform to those ideals. And that’s fine. I’d say since Lopez’s time Hollywood has changed a little bit, but I still see this stereotype being played over and over again- like Modern Family’s Gloria- with her curvy body, sassy flare, passionate outbursts in Spanish. Maybe that’s just who she is-but maybe she has conformed to this ideal because it’s an easier pill to swallow and success in mainstream North American media has been built on this image before.

Roman-Velazquez, Beltran, and Gomez-Pena

As of 10:40pm, I have not yet read the Gomez-Pena topography piece.  While I plan to have it done by class tomorrow, I will only focus on the Roman-Velazquez and Beltran readings in this post.

I found the Roman-Velazquez reading on salsa to be particularly interesting in part because I am in UBC’s Latin Dance club and have been taking beginner salsa classes this term.  From this experience, I think that there is a lot to be said for music and dance as a point of entry into a culture.  As Roman-Velazquez comments on page 121, the initial biases associated with ethnicity often vanish quickly in salsa; evaluations of talent and level of integration are instead based on capability.  Thus, while salsa follows “Latin” rhythm and instrumental patterns, neither performance of the music nor dance is restricted to those of Latin American backgrounds (except in the area of vocals, where language and native level of fluency in Spanish still presents a barrier to entry for singers).  In my salsa class, neither of my teachers are Latin American.  Sebastian, the lead, is a caucasian man no taller than 5’3″.  Yuki, the follower, is a heavy set woman with an accent I would guess is from Southeast Asia.  I would not peg either one of them as a salsa dancer if I saw them walking down the street, yet their sense of rhythm, style, and familiarity is immediately apparent the instant you dance with them.  Also, amongst the other students in the class, it is very clear that a Latin background in no way implies an inherent salsa talent; the male lead who can out-salsa most of the other guys in the class is from Eastern Europe, while one guy who grew up in Mexico as a kid often struggles to stay on top of his feet.

The lack of obstacles involved in creating music and dancing make them two elements of culture that are fairly universally accessible and thus make them transportable, as seen in Roman-Velazquez’s example of salsa culture in London.  However, different locations have distinct styles, exemplified in the story of Colombian Roberto Pla, who had to alter his percussion style so those in Britain could “digest it” (p.122).  On page 120, Roman-Velazquez writes that “places are important sites for the meeting and exchange of different cultural practices and possible cultural transformations.”  This made me curious about a hypothetical situation: what if mestizaje mixture of White, Latin, and African cultures took place in a location other than South America.  If Portugal and Spain had decided to bring natives from South America to labor on settlements in Africa, would the resulting culture be radically different from what was created in Latin America??

I didn’t intend to write for that long on salsa.  The one thing I will say on Jennifer Lopez is that it would be interesting to compare the construction of her “cross-over” stardom to the construction of male Latin-American cross-over stars, mainly in terms of the emphasis placed on physicality vs. personality and talent.

 

Response To: The End of Popular Culture?

I grew up listening to three different types of music: rock (i.e. Journey), salsa (i.e. El Gran Combo de Puerto Rico), and classical. Listening to salsa music was a way of connecting to Puerto Rico while living in Seattle, WA—for both my parents and for their children. It is interesting then that a part of Puerto Rican, and Latin American, identity is a genre of music that has both European and African influences. It goes back to what Latin American identity actually is, and who owns it. Music—something that is considered an important part of any culture—has become widely distributed and consumed. It is identified with Latin America, but is listened to and danced to in Europe and North America by people who are not from Latin America. What is culture then if it can become so easily sold off? It must have been an important part of Latin American identity, especially for the Puerto Ricans and Cubans living in New York City, but now it is no longer just for these groups of people. Does it lose power as a result? Or can it still be an important part of Latin American culture if it is not unique to Latin America?


To jump to another topic, there is the article on Jennifer Lopez and how she is portrayed in the media. This was interesting considering the recently publicized views of Hollywood’s primarily using white actors. Jennifer Lopez and her influences on the views of Latina women by North Americans, whether positive or negative, are interesting to dissect. There’s the fact that her body challenges beauty standards, but at the same time it furthers this idea that Latina women have curvy bodies—that to be Latina is to be curvy. This can be dangerous in its own right because there are a wide variety of bodies represented by Latin Americans, especially because of the genetic diversity in this region, and it can allow certain assumptions to continue to exist—that all Latinos are darker, have dark hair, have curly hair, etc. It is difficult to say whether Jennifer Lopez really challenges these stereotypes about what Latinas look like. For example, there have been women that have been turned for movies because they do not look “Latina enough”. What does this say about our times and how we view Latinas? I do not know how to answer that, but I do think that there is still progress to be made regarding the way that Latin Americans are portrayed and represented in the media—maybe Jennifer Lopez is or will be a part of this development.