Fashion is glamourous, but even behind all the sparkle we find the apparent “so boring” financial accounting aspect.
Recently announced at the Fashion week in Paris, Marc Jacobs is leaving his position as creative manager at Louise Vuitton after 16 years. At first this may not seem as huge news for the business world, however looking at the facts there will be a few changes coming up.
As Jacobs was managing the mind-blowing stages of LV during fashion shows, he was also running on his own label ‘Marc Jacobs’. Currently his label is private, however with his resignation at LV, the designer is preparing for an IPO. By taking his brand to another level, the designer is aiming to expand through public shares. The american rival designer Michael Kors listed on the stock market as of December 2011 took huge success from its IPO. Even now, post-IPO, the luxurious brand is experiencing sales growth all over the world. This historic event provides certainty for Marc Jacobs.
With the expansion Marc Jacobs will be able to reach out to a greater market across the globe, which will raise revenue. And rise to the image of the luxurious Fashion House Louis Vuitton.
Article: “Marc Jacobs to leave Louis Vuitton to Prepare IPO” by Christina Passariello from the Wall Street Journal Online, retrieved on October 5h, 2013, from: http://online.wsj.com/article/SB10001424052702303722604579110762285433636.html