The 2012 Presidential Election sparked many controversies and debates, and it has surely kept us on the edge of our seats. I for one, was not watching the elections religiously since I did not want to fail my upcoming midterm. Not wanting to look like an outcast, I kept myself updated with the polls through: Twitter. Not CNN, not Huffington Post, not CBC, but Twitter.
The presidential election was the most talkedabout event on Facebook and Twitter, with over users 71.1 million users on Facebook mentioning topics that related to elections day. More popular than the 2012 Superbowl (in which “Super Bowl scored a 8.62 on the Talk Meter, while the San Francisco Giants winning the World Series tracked at a 6.1”), this years’ election managed to score a 9.27 on Facebook’s Talk Meter. “Bird Bird” appeared to the be phrase that was the most popular during the campaigning and “Binders Full of Women” came closely in at second place. Not only was Facebook and Twitter being hit with Obamafever, Instagram saw a 2.1 increase in their daily photo uploads on the day of the election.
“People from around the United States tagged more than 100,000 photos with #IVoted, and 150,000 photos with #election2012, allowing folks to share their own— and tune into others’ — election night experience in real-time,”
Articles:
http://mashable.com/2012/11/08/election-day-facebook/
http://mashable.com/2012/11/08/instagram-election-obama/
http://mashable.com/2012/11/07/obama-viral-posts/