Damn you Glaceau …with your approaching-$4 products after tax, recycle fee and deposit. That price is just insane -especially for a poor person like me with my tiny income. Why don’t I just stop buying Vitaminwater then? Good question. I’ve thought about it a lot. To put it simply, I love the product! I even consider myself to have fairly conservative spending habits. Still, rarely does a day go buy that I fail to purchase at least one Vitaminwater.
Glaceau sells the image of health probably better than any other company. Despite rumors of Vitaminwater being primarily sugar-water (likely true), I still appreciate the product. Even if it isn’t as healthy as the company claims, it still tastes great and contains vitamins as well as natural coloring. I feel as if that $3.75 to $7.50 that I spend on Vitaminwater each day is the price I pay for my health. I think I have been cured by their ‘Mega C’ flavor numerous times on my way to sickness. Vitamins C and B together in one drink… is there anything more worth $3.75? I don’t think so. That is exactly why my reservation price for the product is so high- because I feel I am purchasing something so much more valuable than a bottle of juice or water. At the same time I can’t help but wonder if I am a little naive to think that a bottle of Vitaminwater does so much. Whatever the case, I will continue to purchase the product and marvel at how the company’s marketing department manages to get someone like me to to consistently pay so much for what essentially is just a bottle of water. So thank you, Glaceau (and I guess Coke), for making me a very poor man-one bottle at a time.
What’s more? The product is chique, hip, cool, classy. 50 Cent knows what’s up.
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