{"id":5277,"date":"2019-03-27T09:30:35","date_gmt":"2019-03-27T16:30:35","guid":{"rendered":"https:\/\/blogs.ubc.ca\/lfsgrads\/?p=5277"},"modified":"2019-03-27T09:30:35","modified_gmt":"2019-03-27T16:30:35","slug":"mfre-friday-seminar-march-29-2019-susan-dong-manager-brand-communications-aw-food-services-of-canada-inc","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/lfsgrads\/post-5277","title":{"rendered":"MFRE Friday Seminar: March 29, 2019 &#8211; Susan Dong, Manager, Brand Communications, A&#038;W Food Services of Canada Inc."},"content":{"rendered":"<p><a href=\"https:\/\/mfre.landfood.ubc.ca\/category-front-page\/speaker-series\/speakers-series\/\"><strong>MFRE Speaker Series<\/strong><\/a><\/p>\n<p><strong>Speaker:<\/strong>\u00a0Susan Dong, Manager, Brand Communications, A&amp;W Food Services of Canada Inc.<\/p>\n<p><strong>Date &amp; Time:<\/strong>\u00a0Friday\u00a0March 29, 2019\u00a03:30pm<\/p>\n<p><strong>Venue:<\/strong>\u00a0MCML 160<\/p>\n<p>&nbsp;<\/p>\n<p><strong>About the Speaker:<\/strong><\/p>\n<p>Susan Dong is a professional storyteller with over a decade of experience specializing in direct to consumer and B2C sales and marketing. As the Manager of Brand Communications at A&amp;W Canada, Susan is responsible for developing and implementing industry-leading integrated marketing campaigns across multiple media platforms to build and reinforce A&amp;W\u2019s brand positioning and help drive product differentiation and guest loyalty. She started her professional career as a door-to-door salesperson and earned her Bachelors of Science in Communications Studies- Mass Media and Bachelors of Arts in World Arts and Cultures at UCLA. After completing several internships at one of Hollywood\u2019s largest film and TV studios, Susan jumped back into direct sales before pursuing her MBA at UBC Sauder, specializing in Product and Service Management. Susan\u2019s passion for stories worth sharing is reflected in her work today as a brand communications expert- she is committed to building brands that matter. When she is not thinking about burgers and brands, Susan can be found running by the beach, reading stories about food, experimenting in her own kitchen, and adapting to life as a \u201ccat person\u201d.<\/p>\n<p><em>All are welcome!<\/em><\/p>\n<p>Kind regards,<br \/>\nShristee<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Shristee\u00a0Rahman<\/strong>\u00a0\u00a0MFRE<br \/>\nEducational Researcher<br \/>\nLand and Food Systems\u00a0|\u00a0Master of Food and Resource Economics<br \/>\nThe University of British Columbia | Vancouver Campus<br \/>\n348A-2357 Main Mall\u00a0|\u00a0Vancouver British Columbia\u00a0|\u00a0V6T 1Z4 Canada<br \/>\n<a href=\"https:\/\/webmail.alumni.ubc.ca\/owa\/redir.aspx?C=-KnLg84i94W_qSiUEpvFUyZ7bDROSSYfgX18QeI7fKYo_fe47u_TCA..&amp;URL=mailto%3ashristee.rahman%40ubc.ca\">shristee.rahman@ubc.ca<\/a><br \/>\n<u><a href=\"http:\/\/mfre.landfood.ubc.ca\">http:\/\/mfre.landfood.ubc.ca<\/a><\/u><\/p>\n","protected":false},"excerpt":{"rendered":"<p>MFRE Speaker Series Speaker:\u00a0Susan Dong, Manager, Brand Communications, A&amp;W Food Services of Canada Inc. Date &amp; Time:\u00a0Friday\u00a0March 29, 2019\u00a03:30pm Venue:\u00a0MCML 160 &nbsp; About the Speaker: Susan Dong is a professional storyteller with over a decade of experience specializing in direct to consumer and B2C sales and marketing. As the Manager of Brand Communications at A&amp;W&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3836],"tags":[],"class_list":["post-5277","post","type-post","status-publish","format-standard","hentry","category-news-and-events"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/posts\/5277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/comments?post=5277"}],"version-history":[{"count":1,"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/posts\/5277\/revisions"}],"predecessor-version":[{"id":5278,"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/posts\/5277\/revisions\/5278"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/media?parent=5277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/categories?post=5277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/lfsgrads\/wp-json\/wp\/v2\/tags?post=5277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}