UN Vs The Arc Initiative – do we really need both?

Source: https://media.licdn.com/mpr/mpr/jc/p/1/005/01d/3b0/05deca2.png

The UN is an international organization that is committed to maintain international peace and security; developing friendly relations among nations; promoting social progress, better living standards and human rights. The UN touches every corner of the globe and focuses on these broad range of fundamental issues. However, if the UN is fully funded, is there really a need for the Arc Initiative?

Yes, the Arc Initiative is definitely needed, even though it only touches upon four countries of the world, the ability for Sauder students to share their skills with entrepreneurs in these countries without any business knowledge will be doing the UN a favor because it will only speed up the progress of what the UN is really trying to do since this helps create better living standards and promote social progress through acquiring such knowledge. Moreover, this approach tends to be more focused oriented on one issue rather than a broad approach like the UN, thus, change will be seen more rapidly.

The UN is already preoccupied with many fundamental issues about the world and if the Arc initiative is able to relieve their responsibilities on several aspects, then why not just coexist in society so that more can be done in a shorter time frame.

Although the Arc Initiative isn’t as large as the UN organization, it is a starting point that will create change rather than creating more obstacles for the UN. Therefore, the opportunity for both to coexist will help create a lasting impact for many communities.

Penelope Trunk: A trustable blogger?

Source: http://penelopetrunk.com/cdn/p-side.jpg

Penelope Trunk’s post about her advice in starting a business captivated me into learning about her reflective experience with her own start up because it reminded me of the class when the Sauder Alumni came in and shared their own experiences. I find that being able to start your own business even when you never thought about it before was interesting because none of the Sauder Alumni graduated in entrepreneurship but are of other majors such as accounting and yet still decided to pursue the path of creating their own business. I was curious about their inspiration and how they managed to pull it off despite not majoring in entrepreneurship. Through their sharing, it only touched upon their own experiences, but this post was able to inform and touch upon my curiosity further as to how i would determine if I was a capable entrepreneur.

As I read through this post, I found that I need to have the right attitude and personality for it. There will always be challenges during this journey, and it will always involve some kind of opportunity costs as well as associated risks that must be considered. But most importantly, it is rarely a smooth journey, as there will be failures that come by before success is achieved.

Reflective upon myself, although my future is uncertain, there may be a point in time where I  create paths that I could never have imagined and end up just like the Sauder Alumni. Therefore, I’m still keeping an open mind about the path of my future.

“Uber” Revolutionizing the Taxi Market?!

Source: https://utstatic.a.cdnify.io/wp-content/uploads/2014/04/uber11.png

Uber is a taxi brand that uses technology in order to get its customers just by clicking on the app on their phones. I think that Uber’s ability to integrate technology into their business is what makes it a very successful company because their operations are in the most cost efficient manner. Due to this they are able to avoid variability in demand as the demand for Uber is increasing tremendously due to its convenience and its cheap fares as compared to other taxi rates while also the supply of Uber taxis remain plenty.

This convenience is what resulted of Uber  targeting families instead of just individuals who needs cab rides. Uber’s customer segment has been the cause of its rising demand because in families, parents are always busy with work that they are unable to drive their kids around themselves. Therefore, by potentially tapping into the customer segment of families, they are able to appeal to teenagers – which will be the customers of the future and help multiply Uber’s growth. 

However, there is always the problem about parents’ worries about safety especially letting their children go on cabs alone. This is why Uber implemented its business solely around technology because it provides parents the ability to monitor their child by using GPS tracking so that they know where their child is at all times. This therefore helps foster the relationship between the customers, an aspect of customer relationships in the Business canvas model.

All in all, Uber is a business that will continue to flourish in the future due to its close knitted business model.

Source:

http://www.theglobeandmail.com/technology/digital-culture/busy-parents-call-uber-for-kids-and-ditch-the-carpool/article21397868/

Mountain Equipment Co-op (MEC) – an absolute change in strategy?!

Source: http://strategyonline.ca/wp/wp-content/uploads/2013/09/MEC5.jpg

MEC is a store that displays a sprawling selection of products of outdoor categories such as hiking, biking, etc… Currently, it has been re-positioning its focus and message of having an active lifestyle by segmenting each activity in store with a set of motivations and aspirations. I think that this is an effective method in appealing towards the customers because it has considered the different perspectives of many consumers in terms of how they view the products. In relation to the value Proposition canvas, these motivations are what will help the customer’s get the job done which is being healthy and feeling good about their lifestyle. I think the ability to not just showcase the products but also convince them the products is needed for them is definitely a great strategy because it positions the products in the consumer’s minds in the way that they should view it. It creates customer gains by helping them view it in a positive light rather than a negative light and gives them an inspiration to actually do the activity.

Therefore, the effect in improving its positioning of the products will be extremely large because it will potentially secure a strong customer base and help generate more revenue.

Source: http://strategyonline.ca/2013/09/19/mec-uses-consumer-motivations-to-inspire-a-rebrand

Target Segment vs Differentiation – which explains better?

According to Kristy’s post about HMV music stores VS online stores, I totally agree with her that due to technological advances that online stores is the easiest and most convenient ways to get music. However, I would like to add on the fact that music stores is not able to compete with online stores is also due to its small target segment

Although online stores are the most efficient way to get music without going out to buy albums, the customer segments which is being targeted here are those that do have access to the internet, specifically for teens till the early 30s.  However, for music stores such as HMV’s customer segment would be those who do not have access to the internet and still has passion or love in collecting CDs and albums for their own personal collection mainly those in their early 40s and 50s. Therefore, identifying a customer segment is one of the important aspects before it can be compared.

Noting the difference in customer segments, Online stores tend to be more popular because most people nowadays have access to the internet with the ability to get the music with just a simple click. However, Music stores tend to lack popularity because they are simply outdated due to the change in consumer trends and new technology. Although this may be true, online stores tends to be overpowering because the target segment tends to be larger in size and comprises a larger part of the population as compared to the target segment of music stores.

First Nation Partners – an Obstacle?

One of the main problems with partnerships is the idea of internal conflicts which is where one decision will not always and cannot satisfy all the partners because each partner has conflicting opinions. This was demonstrated with the decision of implementing BC Hydroelectric megaproject. Every choice always has a trade off just like how every decision has its pros and cons. In this case the choice is either building a 1100 watt generating station or losing fishing and hunting opportunities and land for ceremonial purposes. As a result, getting to an agreement is very hard to come about mutually between many partners.

In this instance, it may affect the business model for the energy industry in charge of building the dam. An industry that solely depends on long term projects to earn substantial revenue and has planned for construction is at halt by the partners may lead to higher costs when switching to other projects. This is because energy industries tend to be seen as mega scale meaning that its fixed and variable costs would already be very high in order to provide electricity for the general population. Moreover, the time and money that is placed into planning for the project is wasted especially when resources could be useful elsewhere.

Therefore, the inefficient use of resources always leads to higher costs and this may be a problem especially during partnerships because a project cannot move forward unless getting a confirmation and so costs increases every minute time is wasted.

Sources:

http://www.vancouversun.com/news/First+Nation+chiefs+stage+Site+showdown/10215965/story.html

BlackBerry’s new Passport – enough to get back into the competition?

BlackBerry’s fall from dominating the smartphone market was rather swift and stunning due to the rising brands of Apple and Samsung that it eventually lost 20% of market share in 2009. As a result, the efforts placed into the next 5 years to shake off the image of it being out was to launch a new product – Passport; will it be enough for Blackberry to regain its position over it’s competitors? In fact, it was a success!!

The success of the Passport was attributed to Blackberry’s shift in strategy. According to Porter’s Generic Strategics, Blackberry is utilizing the differentiation strategy in order to create uniqueness over a broad industry. As the Smartphone industry is very broad including many other competitors such as Apple, LG, Samsung, etc…, what makes Passport so successful was it’s ability to differentiate itself from other smartphones offered by other brands. The passport includes a full HD Display that is 4.5 inches squares, allowing 60 characters to be typed across the screen unlike other smartphones of only 40 characters and battery life lasts as long as 36 hours.

Although the Passport is priced $50 cheaper at $690 than the leading iOS and Android,it is not a strategy involving cost leadership but instead acts like a “discount” in order to get the market interested into the product. Despite BlackBerry’s success of the Passport, to further stabilize its position in the competition, it would have to further lower their costs and continue innovating in order to satisfy the fast and ever dynamic consumer trends on electronics.

Sources:

http://www.eweek.com/blogs/first-read/blackberrys-passport-smartphone-quickly-hit-200k-preorders.html

http://www.theglobeandmail.com/report-on-business/top-business-stories/blackberrys-chen-on-new-passport-big-screen-lower-cost-than-iphone/article20718050/

The Pebble Smart watch slaying the Tech Goliaths?!

The tech “Goliaths” in our world today which are considered to be Apple, Samsung, and Google has just recently launched their very own “Smart Watch” but a small company, such as Pebble was able to storm the market due to its amazing design and capabilities and its “narrow focus of the market”.

Pebble could attribute its success due to its very effective business model. Instead of focusing more on its competitors and trying to go up the ladder to establish leadership, Pebble decided to focus more on the customers and how the product will be able to change their lives. Pebble narrows its focus among a segmented group of young teens which wears no watch at all. As such, its effectiveness is attributed to its ability to position the brand into the consumer’s mind.  You don’t have to change your life around the product … the product should let you live your life without restrictions“. Even though, Apple has been placed as the number one brand in many of the consumer’s mind, the slogan by Pebble was effective in positioning the brand in the consumer’s mind in a different angle as it creates an unoccupied position where it can be placed first.

In conclusion, Value propositions is an important aspect to consider as it could lead them to be more successful than the already established firms in the industry.

Sources:

http://www.theglobeandmail.com/report-on-business/rob-magazine/how-pebble-is-taking-over-silicon-valley-to-slay-the-giants/article20195200/

http://www.theglobeandmail.com/report-on-business/careers/careers-leadership/high-tech-tailor-measures-up-in-the-silicon-valley/article20378020/

 

A Deadly Grind – in two different perspectives

What Cassandra has written about the business ethics of child labor working in mines is truly shocking and horrifying. To a large extent I would agree that using child labor in such a dangerous occupation is ethically wrong for a business and at the same time morally wrong for a precious human being. Although the mining companies are exploiting the use of child labor to maximize profit, the fault shouldn’t solely be placed on these companies itself but rather on these children as well.

Considering that Africa is one of the world’s most poorest continent, these children have to accept their harsh reality of life. These children were born into a world where survival was not an offering but instead needed to be fought for.  The fact that these unemployed children were willing to face the harsh working conditions of the mines has shown that they are trying to do their best in order to survive.  Whenever an opportunity to at least earn money for survival arises, these children will seize it without hesitation despite the risks because they  never had the luxury of receiving money from their parents but rather working hard in order to get paid. Although they may be digging their own grave, there is no easy escape from such a path, the only way is to strive forward and fight for what they should deserve.

Although we may think that the mining companies are at fault, we should also consider the motivations of these children of wanting to work in such a dreadful workplace in the first place rather than putting the blame directly upon the more powerful and influential party.

CVS vows to quit selling Tobacco Products – is it an ethical decision?

According to Milton Friedman, “The social responsibility of firms” is to use its resources and increase its profits as long as it stays within the rules of the game. To some extent i would agree with this statement but businesses cannot just focus on this one specific angle because what makes a business depends on other aspects such as different stakeholders. The effects of the decisions made by firms upon stakeholders will play a determining role in the future state of the firm. Therefore, an ethical decision will comprise of one that considers these aspects, although, often will be ignored by many profit orientated firms.

CVS Caremark, the largest drugstore chain, decided to quit selling Tobacco. In this instance, rather than focusing about increasing profits, it has alternatively become a health care provider rather than a retail business. Considering various stakeholders, manufacturing industries would be rather disappointed, however, their sales will just be diverted to other wanting shops that will buy them. Addicted Consumers may be disappointed but this is paid off by the cessation programs that will help reduce the need of Tobacco and also reduce the individual’s medical costs. Investors benefiting from this decision as it has helped to transform the firm into a potential health care provider which may lasts in the future. Lastly, the firm itself although reduces its profits, has potentially tried to earn revenues in a more ethical way through such smoking cessation programmes.

As such different stakeholders were considered when making such a decision that they are all benefiting in some what way.  A decision that takes the interest of different stakeholders into account and not just the firm’s is what will lead towards success as mentioned by Freeman through the “Stakeholder Theory”. Thus, it can be seen that the firm has indeed made an ethical decision!

http://www.nytimes.com/2014/02/06/business/cvs-plans-to-end-sales-of-tobacco-products-by-october.html