Your Name Goes Here: _______

by liannemcradu ~ October 2nd, 2010. Filed under: Insight.

After reading the required material for class 6, a piece of information in one of the articles definitely caught my eye. It was in the article about Product Positioning. In the article, a study was done which showed on average that school teachers graded essays with more common names a full grade higher than uncommon names like Hubert and Elmer. They also exclaim that “Even a person’s name impacts his or her success in life.” I found this interesting, and a little worry some.It mad me think about my past. I sure hope that my teacher was not give me lower grades because of my name! A name like Lianne McRadu is not very common. In fact, I am pretty sure I am the only person in the world with this name… well at least on Facebook! This article on product positioning uses this example of student names to portray how important and powerful a name can be!

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