http://finance-commerce.com/2013/09/sustainable-entrepreneur-sees-opportunity-in-food-waste/

This is an article about food-waste composting industry. Max Milinkovich, the CEO of Full Circle Organics LLC, is a man having strategic thinking focusing on the industry of  food-waste composting which is an environment-related issue being and more concerned with by the world.

Strengths of a company includes exclusive access to high grade natural resouces and favorable access to distribution networks.（Bradford, Robert W., Duncan, Peter J, Tarcy, Brian, Simplified Strategic Planning: A No-Nosecse Guide for Busy People Who Want Results Fast! (SWOT Analysis)）

Full Circle has its strengths. First, as a new industry field food-waste composting is,the company has little competition in the field. Second, food-waste from local institutions and restaurants provides Full Circle an exclusive access to resources to produce its products. Third, the company have favorable access to distribution networks by cooperate with commercial haulers and local landscapers.

(picture form www.biocycle.net)

Opportunities for profit and growth include: loosening of regulations and arrival of new technologies.（Bradford, Robert W., Duncan, Peter J, Tarcy, Brian, Simplified Strategic Planning: A No-Nosecse Guide for Busy People Who Want Results Fast! (SWOT Analysis)）

Compared with current regulation, the proposed rules lower the requirement of food composting :under the proposed food composting rules, no liner will be required. The loosening of regulations makes it an opportunity for Full Circle to develop and enhance itself.

However, the six-month-turning-into-compost process seems too long to make  short-term profits for the company. Advanced technology should be introduced.

(picture from www.uwstout.com)

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