Organizational culture has become increasingly important for companies， which want to be more influential around the world. Organizational culture can be vividly revealed from companies’ employees, their product and their working environment. Strong organization culture helps companies unite their employees, operate their plans and make them more profitable efficiently.
A typical example is Google. Google’s strong organization culture can be found in its working place. First, employees are offered free cafeteria during working. It is very considerable. Second, managers show their respect to their employees and work with them. Last but not least, there is a tool in Google called Google-O-Meter, which can gather suggestions from employees. Employees in Google are also encouraged to give feedback to each other.
Google’s strong organizational culture can be found from its promotion and employees they hire. Google is prepared to show its culture public and share its culture with others. The culture of Google is open-minded, determined and Google think highly of ability, rather than experience. As Natasha Perovich says in the blog (This is the link:https://blogs.ubc.ca/natashaperovich/2013/11/15/organizational-culture/) : “The business must hire people with shared values and conviction.” I agree with it. It shows that, companies attach importance to their core value and want employees to determine the value in order to make the company better.
Action that Google takes to enhance their organizational culture makes Google more influential among their competitors worldwide. Google is a united and efficient company and employees are willing to work in it. The trust between employees and managers is tight. That is what a strong organizational culture brings to Google. Therefore, it is important to have strong organizational culture.
Sources: http://quickbase.intuit.com/blog/2013/05/08/the-importance-of-a-strong-corporate-culture/
http://www.google.ca/about/company/facts/culture/
http://barry-overstreet.com/how-do-i-change-the-organizational-culture/