Assignment 3’s video project was by far my favorite project of my university life thus far. It allowed for my creativity bone, love for art, and my passion for marketing to unveil itself. I can recall the numerous brainstorming sessions that my group went through. The beginning was a bit tricky because we had so many ideas, and didn’t know how to choose just one. We wanted various types of media such as photos, film, animation, so a majority of meetings was just about how we wanted to present this! We even tried using the program called “Prezi”, but in the end decided to pick animation and film.

Each person was responsible for one aspect of the video project, animation, printing and the audio. We all worked on the script containing the 4 P’s of TD Bank. After the script was done, I was more than happy to begin painting. The vision that we had for our video was to have a storyline. We began with a beautiful animation that Arai composed, where the protagonist, “Nik”, was wanting to open up a bank account. He fell asleep and dreamed about visiting the “Bank Gods”. In the dream, Nik was confronted with the TD Bank God, where he shared the 4 P’s of TD Bank to him. This is where my role came into play, I filmed myself painting numerous drawings with acrylic paint to describe each scene.

The main key of working so well with my team was – Support. Everyone laid their strengths on the table, and contributed to their best ability. Filming and editing went well, and I learned even further how talented my group members were!

Here are a few snap shots of our video!

Beautiful animation that Arai created

The classic TD Bank Green Chair

Painting a piggy bank!