Zip Thru – Is an app the best form for it? How about a “help screens” in the stores?
Updates from Friday 18th January, 2013 Toggle Comment Threads | Keyboard Shortcuts
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admin
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admin
Zip thru mobile app retail search: get demo in front of retailers – can you get intros to see them? Do consumers care?
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taggjefferson
How are you locating the products? Are you tied into the point of sale systems? The overall ERPs?
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enfinlay
ZipThru – the customer wants to zip through, but the retailer doesn’t want them to. Think of the IKEA warehouse, you’re meant to be trapped
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adrienemery
Urban farmer – I would use your product!
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taggjefferson
Looks like you may have already used a similar product for the mockup, but check out http://www.fluidui.com. Get a couple of projects free.
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enfinlay
@paulcubbon I just like the lady gaga avatar.
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paulcubbon
thx 😉 alter ego
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admin
think Minimum Viable Product (MVP) – strip it back – can move quicker and get focused test and feedback
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admin
Urban Farming – check Donovan Woolard – running vertical urban farming start-up ex UBC
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nsertic
+1 for honesty on TAM/SAM
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adrienemery
Urban farm – simplify your sketch (pictures over text)
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admin
Achievement Builder: focus, get your prototype product in the hands of people and get their reactions, in-use
Start with one user group type -
adrienemery
Achievement – how is your platform different than the current communities, Nike, strava, etc?
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russellvb
Also definitely check out the Everest iOS app
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russellvb
Tough to find if you just google it, so – http://evr.st/
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enfinlay
What’s the value proposition? Is it the social aspect? Is it the dedicated space for logging and communicating achievements?
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anujeubc
@LLL Key question to be addressed through canvas at this stage: “can I get a price premium on a customized garment?”
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admin
Iain: relook at product market fit from Marc Andresen (sp!) – see main blog link http://eatubcllp1q2013.wordpress.com/
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admin
tests – think about visual stimuli that mimic your value prop so that you can get useful feedback
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nsertic
Lululemon – please use a larger size font next week – hard to read. 🙁
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admin
LLL- icustomisable yoga clothing-fit and fabric-look at IndoChino experiments in temp pop-up store -NY etc experiments beyond online channel
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enfinlay
Indochino for Lululemon – nice 😀
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admin
(Iain) private enterprise not institution will be first paying customer, even if you can learn from observing & talking within enterprise
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admin
Tests should be focused around “day in the life” of customer – see Blank on “how to develop a customer problem presentation” (Iain)
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admin
approaching potential interviewees – cold call – maybe, but can you get an introduction through a contact? Higher success rate, faster.
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admin
talk to Paul re possible b-school connections into First Nations Band admin
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nsertic
Zenith – is the intent for these remote communities to *only* rely on the kite power? Or just supplemental to existing service?
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adrienemery
Most likely supplemaental since wind is never 100% reliable. The goal is to minimize diesel usage as much as possible.
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admin
Z-wind -kites
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taggjefferson
A friend of mine in the data mining world says the real value might be in the user data you could pull. Age, location, playing time, etc.
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enfinlay
That data is going to be logged to watch for fraud, already – that’s a good thought, thank you!
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taggjefferson
Yep. She said casinos (brick and mortar, or online) and marketing firms would throw their wallets at you if you had a good data set.
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nsertic
Wouldn’t there be significant privacy concerns regarding the sale of customer information?
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enfinlay
Probably – we originally planned to not sell data ever. We also don’t want to change the T&S and get a black eye like instagram
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taggjefferson
Not sure — even bulk behaviour data is valuable, apparently. Doesn’t need to be granulated to the individual.
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adrienemery
@Foosler – are you looking at iOS too?
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enfinlay
We will – the Apple Terms of Service are too restrictive. We would need to partner with Apple to make it work.
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admin
Detailed, specific test plan for the next 2 weeks – hypothesis, test, with who
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konradw
Is the question “if I gave it to you for free today, would you use it?” more meaningful and revealing than “if I had it, would you buy it?”?
russellvb 12:14 pm on January 18, 2013 Permalink | Log in to Reply
another question: why has this NOT been done before? maybe there is a reason that could give some insight to your value proposition?