Many are disappointed with the arrival of IPhone 4S instead of an iPhone 5 and prophesied that sales would be low due to it failing to dazzle the world; Apple makes a huge comeback when pre-ordering of iPhone 4S skyrockets. In fact, Apple has to close down presales because an estimated half a million phones have already been sold.

Still, it begs one to question why a phone that looks and acts very similar to its immediate predecessor can immediately capture the attention of the world. And many cannot fail to notice that the iPhone 4S event day was the day before Steve Jobs passed away. After that occurred, iPhone 4S vs. iPhone 5 was no longer relevant.

If this is a deliberate move on Apple’s part, then they have succeed beyond everyone’s wildest dreams. There are few that are not moved by Job’s death, and this can easily arouse many Apple fans’ loyalty to purchase the company’s newest product. Also, by allowing the comparisons of iPhone 4S vs. iPhone 5 to die down, Apple can prepare for the launch of another new product in about a year’s worth of time, allowing the company another opportunity to increase their profits again.

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