Monthly Archives: September 2010

It seems that companies these days love to use sex to sell products. Sexual innuendo, whether cleverly subdued or downright in-your-face, seems ubiquitous. Many ads pertaining to such subject matter also seem to totally go against the concepts of positioning, showing … Continue reading →

I remember reading an article half a year ago on the privatization of genes – yes, genes. In a nutshell, biotech companies currently developing screening processes and treatments for genetic diseases are not only patenting the treatments themselves, but also … Continue reading →

The RunBoLu tion is now.