According to Bruce Upbin’s latest article on Forbes, in order for Apple to secure its position in the future, it should buy Nokia.
Nokia’s current market worth is $10 billion. Compared to Apple’s worth of $100 billion and the company’s strong purchasing power, it does not seem like a
difficult task, yet the benefits could be crucial. With the uprising patent war between Samsung and Apple, the latter needs a significant change in strategy in order to secure its future. That’s where Nokia comes in.
Nokia is very well known for its strong and reliable navigation system – something that Apple could learn from after their latest release of the iPhone 5 and the maps app. Secondly, Nokia has built a very efficient system that operates on the LTE frequency – another feature just recently introduced in the iPhone 5. Furthermore, Nokia has developed a very efficient TV streaming app and now that everyone is expecting Apple’s next move to be mobile TV, this could come in useful. Lastly, Nokia cooperates with Microsoft and a number of other brands. Hence why buying Nokia could present Apple with a leverage that could prove crucial at some point in the future.
Upbin, Bruce. Why Apple should buy Nokia. 10/06/2012 @ 9:49PM. Forbes Magazine. http://www.forbes.com/sites/bruceupbin/2012/10/06/nokias-one-percent-iphone-tax-why-apple-should-buy-nokia/