Overall I really enjoyed the Marketing Plan Assignment; it was a fantastic learning experience.

The entire project correlated with the material we were learning in class, so this made the project clearer, as well as helped solidify the class material. I learned the concepts much better than I would have if we weren’t applying them to a project.

The first part of the assignment was the hardest as we didn’t know each group members’ strengths and weaknesses, so this made it a bit more challenging. We divided the work up so that each person did one part. I did not like this approach, as although it made it faster to get the material together, each section repeated previous ones, and I didn’t have a clear vision as a whole for the first assignment. This also left us in a position where tying it all together at the end was quite challenging and nobody really knew how to do this, so it created some tension in the group with people not helping out as much as others.

By the second and third parts of the assignment, the group was able to work together and accomplish things more smoothly.

What I noticed in myself is that I work much harder in a group environment, as I don’t want to let the team down. I feel that group work is a very important part of the business school as it is necessary skill to have in the real world.

I also really liked how we created a video, as I am more comfortable in front of a camera than the whole class. It allowed us to be more creative, and I just wish my group would have liked to edit it with more cool effects, but everyone wanted to get it done quickly as they had other stuff to do.

Knowing that my peers were going to review me, made me push that little bit further to be a strong and helpful group member. Regardless, I always try my best so it didn’t affect the quality of my work much.

It was a great term and I thank my peers, my teacher and my group members!