Maggie's

(Reply on external blog post: http://blogs.ft.com/businessblog/2012/10/pricing-the-apple-ipad-mini-ask-steve/#axzz2CAC3I0tD)     IPad Mini is out in the market and creates controversy. It is a bigger size of iPhone and a smaller size of iPad. The internal system and most of the external appearance have no significant change. Some Apple fans still buy it but many rational customers are […]

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(Reply on Shuang’s post https://blogs.ubc.ca/shuangliu/2012/10/08/there-is-an-urgent-need-to-accelerate-investment-in-india/#content) In Shuang’s post, she stated clearly what inflation is and gave examples how government acts help fight the inflation. There are usually two ways to help fighting inflation, the fiscal policy and the monetary policy. The former one is government actions, and the later one is the policy related to […]

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Recently the project of Comm 292 is going on. The project is about BC Hydro Smart Meter Program. Due to the requirement, I researched many articles about the program. One of them, which grabbed my attention, called How smart is the Smart Metering Implementation Programme. It is interesting because it combines concepts in both Comm […]

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(Feedback  of class) On November 8th, we had a special 101 class. Neither Jeff nor Paul were the speaker, but two of the Sauder graduated students. Janice Cheam’s presentation impressed me, not only because I am now doing a project about BC Hydro’s Smart Meter. She told us about the process of starting a business. […]

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The example we are given in class which talked about the supply chain is Zara. I am interested in it not because I am a girl and Zara is a popular clothing brand, but also it special business model. Comparing to the other brand, it is differentiable by building the factory in Europe but not […]

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(Feedback of Case#2) During the class, we were introduced different cost of a company, such as fixed cost, varible cost, sunk cost, and relevant cost. Varible cost and relevant cost are easier to understand since one of them changes relatively to the output and the other changes depends on the decision which the administration makes. […]

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http://finance.yahoo.com/blogs/daily-ticker/apple-shares-fall-iphone-5-sales-fail-meet-145041575.html Iphone 5 is now coming into the market. Unlike the usual, Apple’s shares fell instead of defying gravity. The problem is the new product sales didn’t meet the analysts’ expectation. Comparing Iphone 5 to the prior product, Iphone 4S, there is no big and attractive difference. This leads to the low sales, and the […]

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http://www.quickmba.com/marketing/ries-trout/positioning/ The article highly generalizes the importance of brand positioning. As a customer, I understand that it is impossible for people to remember every advertisements. Just like the Olympics Games, everyone knows who is in the first place and hardly remembers the second or the third. Same application among brands. That’s true that customers keep […]

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(Reply on Gordon’s blog post https://blogs.ubc.ca/gordonblog/) According to Gordon Woo’s post which talks about business ethic, HP lays off great amount of employees. Laying off employees seems like the fastest and most direct way to cut the cost, but it brings many problems after. First of all, it shows that the company doesnt concern about […]

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The business ethics is an controversial problem in the business market which now is full of competitions. Every company wants to beat the others and gains the maximum profit. Companies are struggling between the profits and the legality, or  the honesty to the customers. The article “It’s Not That Easy Going Green” talks about the […]

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