Initial Thoughts:
The marketing assignments were an effective way to use the content and tools learnt through our lovely professor’s lectures and the textbook content. The video project was the first time in university I’ve had to make a video. Luckily I came into the course with 4 years of experience in multimedia so I was able to do a decent job in filming and editing!
More Thoughts:
I do find that the idea of a video project has merit in teaching skills that will likely be used in some way in marketing as well as making the project more interactive and creative. However, I do think that the weakness in this assignment is that it is not fair for students that get a group and they are just naturally not as good with technology and thus lose points in creativity or even content due to the a lower quality video. My group had troubles meeting up and did not realize my desperation in telling them we needed to film weeks ahead of time as they did not have experience in film, thus I had to stay up pretty much every night editing and making changes the last week… I would have dreaded the hours necessary to finish this project as a group if I had no experience beforehand in production. That said, I did appreciate being able to do this late night rather than have to sacrifice time I didn’t have in the day due to work and school to meet up and prepare for a presentation.
Marketing Class Thoughts and Reflection On My Year Thus Far:
Through this school year I have made mistakes and I’ve pushed myself out of my comfort zone. I have joined new associations that have and will change me and left old ones that no longer do. I have reached lower lows and realized my potential for higher highs. But one thing is for sure that I seem to have directly realized…I am not fit for accounting! Likely I will be pursuing and doing more research in fields such as Marketing for consideration of my option choice as I have realized marketing comes easier to me, it is more engaging, and I have been able to discuss well with marketing students and those working in the field with interest as opposed to my desperate attempts to balance my journal entries in financial accounting.
Disclaimer: *We have not been able to receive our peer feedback so this blog has been written before the deadline without that part in this post.