Consumption of culture addresses Max Horkheimer and Theodor Adorno’s culture industry. The culture industry manipulates cultural products to encourage mass consumption through an environment of control. This project shows how the mass production of film entertainment has invaded all aspects of society to the point that even the food we eat is part of the culture industry, it is inescapable.

Here there are the wrappers from fruit snacks that have been branded as popular animated films, the wrappers are displayed like a celluloid filmstrip to show that we are not just eating sugar, we are literally consuming culture.

By Marina McDuff