*teladoiofirenze.it
Would you like to buy some original Italian handcraft products in the US?
Now it is possible thanks to the new platform just launched: Reputeka.
The first Italian handicraft online platform opens up to crowdfunding, expanding into the US market, and testing also Eastern Asian countries (Japan, Hong Kong and Taiwan). Nowadays there are 300 artisans involved in the project, with 3000 unique products with a stock value of 2 millions Euros (60% of it sold throughout Europe).
On October 23rd, an international crowdfunding campaign will be launched to finance the opening of temporary showcase stores in New York, Miami and California. The headquarters of the new funded company, in joint venture with and American company importing food, are in San Francisco and the merchandise stock in New York.
The success lies on being economically sustainable: no fees are asked to artisans, the only aim to promote their activities and unique products in highly demanding markets (Italian handicrafts are renowned worldwide) and enhance the visibility of the young handicrafts with no resources. In this way, it is given an incentive not to abandon this profession, that is almost disappearing in todays technological world and has no appeal to young people.
Good luck with your success Reputeka!
