Monthly Archives: December 2010

Ambush Marketing

As the upcoming 2012 LondonĀ  Summer Olympics approaches, the topic of ambush marketing can’t help but to be raised among corporate sponsors and event organizers. The most recent high-profile case of ambush marketing came during the 2008 Beijing Olympics, where … Continue reading

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social entrepreneurship

When Mr. Masao Ogura started the Swan Bakery in Japan, he had only one vision in his mind which is to do something good for the society. Through the Swan Bakery, Ogura employed and trained people with disabilities to work … Continue reading

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