COMM101: UNTAMPERED BEAUTY

In Sukhleen Thind’s blog post Beauty Has Never Been So Real she discusses the success of the progressive lingerie brand Aerie, and their #AERIEreal advertisement campaign. The premises of Aerie’s campaign is to feature un-photoshopped models in their advertisements, which has lead to an influx in their sales. According to Thind, “the company gained momentum, fans, … Continue reading COMM101: UNTAMPERED BEAUTY