The Sony Bravia LCD television advertisments are phenomenal. They are creative, fun, and something that you don’t see everyday. As soon as I saw these commercials I was immediately sold.
In my opinion this advertisment is one of the coolest I have seen. I think its really cool how this was all real. They had to set up these paint canons and have the whole system timed perfectly with the music. I looked into the production for this advertisment and found that these buildings were located in Glasgow, Scotland. They were actually set to be torn down so Sony jumped on the opportunity and filmed this ad before that could happen. In total they used 70,000 litres of environmentally friendly paint, 622 bottle bombs, 330 metres of steel pipe, 455 mortars, 57 kilometres of copper wire, and 1700 detonators. On top of all of that, the truely amazing thing is that they only had one shot at the entire thing. It was all or nothing. If one thing had gone wrong or not detonated at the proper time then that advertisment would not exist. As I mentioned before, phenomenal.
Furthermore, they have many of these new and creative advertisements such as:
Bouncy Balls
Pyramids
These advertisements are unique in that fact that they have never been done before. I mean think about it, throwing hundreds of thousands of bouncy balls down the streets of San Fransico, and thousands of threads off a pyramid, all to show colours.
All in all, these are some of my favorite advertisements for the various reasons discussed. I just love how abstract and moving they actually are.
Needless to say, I happen to own a Sony Bravia LCD TV. Enough said.
