From trendwatching.com, I saw a new idea about being servile. “SERVILE means turning your brand into a lifestyle servant focused on catering to the needs, desires and whims of your customers, wherever and 

whenever they are.” One of the theories is “Letting customers try out first”. Well, as a female customer, I like manicure and nail painting. But the thing is when you shop for nail color you just have no idea about whether it will suit yourself by only looking at the bottle. Now there is a great virtual manicure service online available. From Marks & Spencer’s Virtual Manicure is a free online and in-store service which enables customers to test the UK retailer’s nail polish range on their own fingers. Shoppers can simply upload an image of their hands and click on a nail color to see what it would look like before they buy it.

Also, they offered makeover counter for lips, eyes, and entire face makeup. Now you could choose which makeup style or product is suit you the best, and then decides which one to buy. This makes our lives easier and save customers’ money by buying the right one! 🙂