EasyJet: Shareholders over Customers

EasyJet, Britain’s second largest low-cost airline proposed to increase shareholder dividends from 33% to 40%, as well as to buy additional 27 current generation A320 aircraft between 2015 and 2018 as their growth strategy. They aim to attract more investors into the business in the coming years. In the competitive European airline market, EasyJet maintains its competitive advantage […]