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Jun 30 / Michael Tsui

Ever wonder…

…why big corporations just HAVE TO release something years ahead of its time?

On the one hand, it creates suspense, but on another hand, it prevents us a consumers from buying other products since we’re waiting for that particular product.

For example, Apple starts marketing the iPad half a year before it is actually released, and thus we as loyal consumers will wait for the iPad and refrain ourselves from buying other products.

I don’t really see how applicable this is in the movie industry though….you release a movie 4 months before it’s released, but that’s not really going to stop me from watching other movies. I am speculating that with one-time products, the aim really IS to build up suspense rather than to prevent competitors from profiting.

Which reminds me….

YouTube Preview Image

it DOES look pretty good

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