Recent court actions that Apple undertook against Samsung may have eventually benefited the attacked one. It appears that this patent war is over, with Samsung holding a flag.

As my classmate mentions in the blog :

“According to the articles, the writer also introduces that Samsung is playing a leading role in smartphone sales; however, Apple’s market share fell slightly.” (https://blogs.ubc.ca/manning/2012/10/14/samsung-wins-reversal-of-nexus-u-s-sales-ban/)

I have to agree about “playing a leading role” part, as not only Apple’s smartphone shares fell. Samsungs’ new flagman Nexus 10 has recently sold out, in the same way it happened to iphone 5, that is now not available in stores

However, while iphone running out of stock is obvious and predictable, the insane demand on Samsungs’ new tablet is astonishing. The bell rings for Apples, as Googles’ tablets (along with Kindle) are their main opponents in this area.

It is interesting to note, that sales of Samsung products have increased after the abovementioned PR scandal, as it is noted in my classmates blog.

It is evident now that Apple is trying to regain their market share in smartphone market. This may be one of the reasons why iphone 5 was announced only 6 month after the iphone 4s, and with only minor changes to it. They have to cope with Samsungs speed, which announces new flagman phones roughly every half a year.