10/8/13

Target Hired Fewer Seasonal Workers for Holiday Shopping Season

 

Unlike Walmart which hired more temporary works in the summer holiday shopping season, Target hired 20 percent fewer seasonal workers than one year ago. This action aimed at making its hiring more efficient.

Actually, Target workers want to work extra holiday hours since they want to make extra money as a gift for their families. Workers who choose to work in holiday season contribute to from 5% to 10% more working hours compared to one year ago. According to the representative of Target, one third of temporary holiday workers became permanent workers last year.

Target noticed that the shopping ability of consumers was still not strong enough so it lowered its expectation and tried to optimize its method of hiring workers. However, the analyst and stores experience a tough shopping season, since the back-to-school season is lower than the expectation,

Hiring less temporary workers in a sense provide more opportunities for permanent workers who are happy with working extra hours in the holiday. The action somewhat brings more self-satisfaction for those workers since they can earn more money for living, which can be considered as a method to maintain the loyalty of permanent workers.

 

 

 

Resources: http://business.time.com/2013/09/20/target-to-hire-fewer-seasonal-holiday-workers/

 

10/7/13

Strike went on—the Boycott of Superstore

Rencently, the Labor Union of Edmonto, Alberta has sent a letter to Loblaw Companies Ltd. CEO Galen Weston Jr. and then proclaimed that the Superstore’s gonna face a boycott of consumers as long as the deal would not reached. With the support of other labor groups outside and inside Alberta, the worker unions dare to ask for more considerable offers to the 85000 workers in Superstore from Loblaw Comoanies. The dispute stirred was mainly to do with the wages and working time for the part-time workers who contribute as most of the work force of Superstore.

The morality in business is supposed to be the most important part as opposed to revenue and interest. How human-care in the company and work place certainly in some ways shows the value and quality of the entire society. What we and the bosses should do is to create a confortable environment, to set up a reasonable working policy for the welfare of all workers.

10/7/13

The Way Tencent Led to the Success

Tencent is now the most well-known and popular IT company in China. If you want me to show how popular could it be, only one figure is far enough to be convinced——-the active account on QQ,the flagship product of Tencent,  reached 0.59 billion in 2009 and was in an considerable rate to increase.When Tencent was firstly set up in 1998, there were only a small office filled with a few people and roaring machines. But when it comes to 2013, Tencent has been the number 1 IT company which involves mass communication, community building, entertainment,and commercial platform. The information on Tencent’s websites, QQzones, Tencent microblogs, Paipai online trading has been needed or even necessary by millions of people in China.

The start of the effect was based on the strategy—platform building. Tencent uses QQ Chat as the flagship product to attract customers,then they build their QQzones(like personal homepage) to enrich their online life with the byproducts like QQgames,QQ music, QQpet and etc. These elements totally take the online life of the netizens,therefore the platform has been built successfully. So on, multiple project was built on the basis with which information and agendas could be sent directly to the customers effectively.

Now, a war of information transmission was on in the IT companies, the one who’s better at that will obviously take the lead. And the model of the platform which Tencent used could be adapted and applied in many of the cases in the future.