I’ve always thought the mustdrinkmoremilk campaings are quite clever. But my sister showed me about two weeks ago one of the videos of their new campaign and I think this is probably their best campaign ever. The main idea is to promote useless artifacts for people who are feeling week. They even created a website where you can buy those products
http://theweakshop.com/
I also post a one of their TV commercials if you haven’t seen them yet
https://www.youtube.com/watch?v=L7Nd_Pt4eJg&feature=channel
Enjoy!
