Author Archives: alaink

Snapchat Releases Snapcash, Security Measures In Question

Snapchat revealed a new feature in the next update: the ability to send cash over Snapchat. While they gain credibility from partnering with Square, Snapchat has had two major breaches that may scare users from uploading their payment information. And … Continue reading

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Facebook To Rival LinkedIn? Good luck.

Recent news has revealed that a “secret” project, Facebook at Work, is intended to rival LinkedIn. I have two words for Facebook: Good luck.

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Advanced Facebook Marketing

I want to begin this post by saying that Jon Loomer’s Blog is one the cleanest and nicest looks blogs I have ever seen on the internet. Maybe it’s the orange. But it’s probably the layout and the clean graphics. Thankfully, … Continue reading

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Consider Twitch Or Fall Behind

There is no online video streaming service quite like Twitch. With 45 million users per month, a whopping 58% of these users watch more than 20 hours per month.  That’s 12 billion minutes of watching video per month [source]. If you … Continue reading

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Oreo: 100 years, 100 days, 100% responsive [Video]

Oreo was celebrating its 100 year anniversary in 2012. What better way to celebrate than to create responsive social media content for 100 days in a row? What began as an idea from Oreo turned into one of the most … Continue reading

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Twitter: The Perfect PR Fix?

To put it bluntly, tennis player Tomas Berdych is considered to be an asshole. I personally like his style, but in the preppy and proper tennis community, he is well disliked. Then he made a Twitter account. Everything changed.

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Amazon Doesn’t Turn A Profit

If you google search “amazon profit”, these are the first results that will come up: Why Amazon Won’t Deliver The Profits – Forbes Why Amazon Has No Profits Amazon Never Makes Money But No One Cares Will Amazon ever be … Continue reading

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Nike Does Marketing Right

It helps to have an enormous budget, no doubt, but Nike earns that budget through brilliant marketing. By brilliant, I don’t mean vastly creative. I don’t mean trying to make viral campaigns or anything like that. By brilliant, I mean … Continue reading

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How To Raise $100,000 In 10 Days

In one of my favourite marketing blog posts of all time, the guys behind the 4-hour workweek talk about how they raised $100,000 in 10 days in a kickstarter campaign. If I could sum up how they did it in … Continue reading

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