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Time is an interesting concept, not only does it entail things such as aging, it also causes the acceleration of knowledge and as time goes on, we as a society learn more and produce more advanced products.\u00a0 Once upon a time, VCR\u2019s were the \u2018hot\u2019 thing to have.\u00a0 At their time, they were the technologic advancement of the day.\u00a0 They found a loophole in consumer goods and produced a product that satisfied consumers.\u00a0 In today\u2019s day of age, technology has developed incredibly rapidly and VCR\u2019s are now part of the dinosaur age.\u00a0 Instead, consumers are using things such as the Internet, for social media, something that has given rise to companies such as Twitter and Facebook.\u00a0 However, this new advancement in our society has created companies with the opportunity to create a completely new customer segment.\u00a0 Hootsuite, a new and uprising company, has found a business structure that uses societies advancements to its advantage.\u00a0 Hootsuite is a company that allows you to manage social media accounts in one application.\u00a0 Hootsuite has highlighted its value proposition to customers as a more efficient and convenient interface in which one can easily access all their social media websites such as Twitter and Facebook and maintain these websites by being alerted to new notifications and updates.<\/p>\n
“Mashable.”\u00a0Mashable<\/i>. N.p., n.d. Web. 07 Oct. 2013.<\/p>\n
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