Monthly Archives: September 2014

After reading Jocelyn’s insightful discussion regarding WestJet, I felt compelled to add my thoughts to her post on the falling quality of air travel in an effort to maximize profit. I believe that maintaining the quality of service and the … Continue reading →

Just a few months ago, I was one of many high school seniors scrambling to finish university applications before deadlines and undergo the dreaded wait for acceptances… wondering if I would be fortunate enough to be among the next batch of … Continue reading →

Who’s to say what a socially responsible business is like? Everyone has their opinions — to each, their own. However, to those who religiously follow Freeman’s stakeholder theory, this is their answer… A business transitions from a start-up project to … Continue reading →