Mad Men is a television series which is a great example of how the world of marketing and advertising works. The interesting thing about the show is that not only does the main character come up with the best advertising campaigns in the field but also he manages to market himself very well. Don Draper is the definition of a man’s man from the baby boomer era. He is the tall, dark, and handsome fella who always succeeds. The premise of the show is based on the fact that Don knows how the consumer mind works and is not only a master in satisfying his clients with his creative power, but also, he seduces any woman he wants. Almost every character in this show, which is based in the 50s and 60s, is extremely good looking. This only adds to the superficial feel of the show. Mad Men portrays the advertising world as based on appearance, and bottome lines as opposed to ethics or values. In general, the show does an amazing job of shedding light on to the oconsumer and material driven American society in the post war era.
