Category Archives: Uncategorized

I love Groupon! I enjoy checking my email every morning to know what is the deal for me today. It’s like opening a gift box. Something magical and mysterious. Groupon is a deal-of-the-day website leveraging collective buying power to offer … Continue reading →

I passed by Banana Republic at Metrotown the other day and was amazed by its new renovation. I didn’t realize a change in store appearance can make such a big difference to my perception. The new renovation in my opinion … Continue reading →

Maclean’s magazine recently published a controversial article suggesting that some  universities are “too Asian”. As I was reading some of the 1000+ comments, I noticed some people have suggested Maclean’s real intentions are to increase sales and to garner media … Continue reading →

I was browsing through those yoga pants on lululemon.com when i found this tab: I like the line “unlock the gift of yoga”. The word “unlock” adds a mysterious feel and the other key word “gift” just invites people to … Continue reading →

I received an email from Chictopia.com last week. For those who don’t know, Chictopia is a website similar to lookbook.nu where fashion-conscious people around the world share and post photos of their outfits. Here is the email I got: “Hello … Continue reading →

After reading this blog post from my classmate William Afil , I was reminded of the SpongeBob band-aid I bought a while ago. I prefer band-aids with happy faces to the traditional ones even though they cost slightly more. Why? … Continue reading →

Today is my lovely friend’s birthday (muahahaha!). In the past few weeks, my friends and I were busy deciding which gift to give her. To put this in a marketing term, we were going through the consumer decision process. After … Continue reading →

Here is an ad I’ve seen on the 99 bus. Will I buy it? Maybe, if they taste great. Will I buy it because of the ad? Probably not. It’s true that the idea is fun but the reward is … Continue reading →

I love micro-blogging. A Microblog’s entry is usually concise, consisting only a sentence fragment, a photo, a link or a video. It allows people like me who do not enjoy writing tons of paragraphs and spending too much time on … Continue reading →

Welcome to UBC Blogs. This is your first post. Edit or delete it, then start blogging!