1.d) Media Groundswell

In the fall of 2004, mere months after Adam Curry and Dave Winer demonstrated podcasting was possible, media outlets and internet experts began lauding the potential of this new medium.

• Oct 1, 2004: Tod Maffin‘s article “How Podcasting Will Save Radio; Songs in search of an audience will find one with subscription radio,” appeared in Broadcaster Magazine.
• Oct 12, 2004: David Coursey’s article “‘Podcasting’: Is It Just Noise? Opinion: Is “Podcasting” just another outlet for egomaniacal bloggers? David Coursey offers some interesting uses,” in eWeek Magazine.
• Oct 24, 2004: Garry Barker’s article “iPods tap word of mouth,” appeared in Australia’s THE AGE Magazine.
• Oct 19, 2004: Steve Pain’s article “E-business: Boom in internet audio material,” appeared in THE BIRMINGHAM POST.
• Oct 25, 2004: Heather Green’s article “A Deejay You Can Download,” appeared in BUSINESS WEEK Magazine.
• Oct 26, 2004: Susan Carpenter’s article “Podcasts introduce brave new radio world,” appeared in Fort Wayne’s JOURNAL GAZETTE.
• Oct 28, 2004: Cyrus Farivar’s article “New Food for IPods: Audio by Subscription,” appeared in THE NEW YORK TIMES.
• Oct 28, 2004: Susan Carpenter’s article “Podcasts: blog-style cyber radio; Sound files are pre-recorded Every imaginable topic covered,” appeared in THE TORONTO STAR.

But not every author was a fan of podcasting from the get-go.  PC Magazine‘s reporter John C. Dvorak was highly critical of the new medium.  In his article “Podcasting: Not Ready for Prime Time; Take it away from the Mac community, please,” Dvorak discussed many of the early hurdles that hindered the mediums usability.

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