5.h) Accumulating Google Hits

in 5. A Niche Medium for a Mass Audience

In the online world, one measure people use to chart the rise of an emerging technology is Google’s Internet search engine.  By tracking the number of hits retrieved when a phrase or word is entered, you get an idea of how popular a topic is, and how interest in that idea is growing.Google Canada

According to Wikipedia‘s “History of Podcasting” entry, the number of Google search hits for the term “podcasting” climbed as follows:

  • September 28, 2004 – Blogger and technology columnist Doc Searls began keeping track of how many “hits” Google found for the word “podcasts”. His first query reportedly returned 24 results.[28]
  • September 28, 2004Google Trends marks the beginning of searches for ‘podcast’ at the end of September.[29]
  • October 1, 2004 – There were 2,750 hits on Google’s search engine for the word “podcasts”. This number continued to double every few days.
  • October 18, 2004 – The number of hits on Google’s search engine for the word “podcasts” surpassed 100,000. See September 28, 2005.
  • September 28, 2005 – Exactly a year after first tracking hits for the word “podcasts” on Google’s search engine, Google found more than 100,000,000 hits on the word “podcasts.”