Response to Karen Leung’s “Not Just Toms” blog

I strongly support Karen’s opinions of what Toms is doing is beneficial for itself and other companies. While they are helping other companies to take social responsibility, surely, these companies can gain reputation from consumers and this is also can be an advertisement to make their products be more well- known. For example, Stone and Cloth Company produces backpacks and other products, while the company would donate a portion of revenue to students in Tanzania, Africa as scholarships. Once Toms sells Stone and Cloth Company’s product on its online shopping website, this brings the convenience to the customers as they can get much information about the social enterprise on Tom’s website. Also, the prices of products are from $12-$418, which implies that client can buy the products they think it is affordable to them. Therefore, customers’ satisfactions can be increased while the companies that involved can be beneficial as well since the profit is increased.  Moreover, Toms can improve its company image as well since Toms is continuing to develop the idea of being social enterprise. Selling other social enterprise’s product further proves that Toms’ is indeed helping society. Toms is one of the most influential companies in the world that has the social awareness. This greatly contributes the company’s profit and reputation.

Not Just Toms

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