Beats By Dr Dre

I  was looking through blogs from our class and i passed by my friend Tiffany Tsui’s blog. She mentioned how the Beats By Dr Dre headphones attract her. For me at first i really thought that the headphones have this attractive look to it. However, i went through the process of looking through reviews online and asking other friends who actually own a pair. Although the look is attractive, it ended up that some of my friends who owned a pair gave it a bad review. At that point I trust my friends opinion is my thoughts of the product changed. I was scared to have buyers remorse because i find that the product is quite expensive, at least to me. I find that the brand is now known as a more luxurious type of product. It also shows how “word of mouth” of a company is quite important. If someone gives a bad review to others, and it keeps going from one person to another then the product’s reputation is ruined. This shows the power of the “word of mouth”.