Have you ever heard of a site called Pinterest? If you have, then you would know that Pinterest is a social bookmarking site–ie. a kind of online scrapbook that others can see. One of the defining aspects about Pinterest is that 80% of the site’s users are female. That means tons of pictures of weddings and shoes and fashion and the like. Pinterest’s co-founders Colin Brown and Kamil Szybalski are aiming to change that when they launch Pinterest for men: Dudepin. Dudepin is the male counterpart of Pinterest; seeing as how the founders can’t make the original site any less female, they decided to just pave a new path for all the males out there. Dudepin is decidedly a genius opportunity in the making. I believe that the founders have taken advantage of a huge demographic gap–social bookmarking sites for those not in the know are mainly targeted towards women. Dudepin will hopefully transform this, and create a site where guys too can look at cute photos and sigh…at how gorgeous that car/piece of technology/man-cave is.
Local startup to launch “Pinterest for Men” – Nelson Bennett