
This is a commercial video recently posted on blackberry official website. I was excited when I first looked the product, Blackberry Playbook. To be honest, I am a fan of blackberry, so could be a little biased on Blackberry. What I found interesting are not only the product, but also the marketing strategy that Blackberry tried to implement. As we all know Ipad(tablet made by Apple Corp.) has become a extremely hot topic since it was released. The first impression of seeing Playbook is imitation! However the good thing about imitation is to be better. From this commercial we can see the feature they want to convey is being a tablet, Playbook is designed for easy carrying. Also the strong function of Playbook supports its application in anywhere. From what I am seeing right now, Playbook represents the success of blackberry.