Monthly Archives: March 2012

Who would be liable

Response blog: Why Google’s Self-Driving Car is a Game-Changer(brandchannel) Autonomous cars are years from mass production, but technologists who have long dreamed of them believe that they can transform society as profoundly as the Internet has. Google launched the self-driving … Continue reading

Posted in Uncategorized | 1 Comment

Nike’s Marketing Strategy

This blog post was written in response to Taewan Kim ‘s blog post, titled ” Nike on Les Bleus and L’europe  “. Nike is a global sports giant company, 30% bigger than nearest rivals Adidas. It spent nearly $800 million … Continue reading

Posted in Uncategorized | Leave a comment

False Advertising

In response to Tim Cheung’s blog post ( https://blogs.ubc.ca/timcheung/2012/01/15/6/), I’ve found that most of us have been victims of false advertising. They’ve used weasel words to exaggerate how fancy their products are. The question is, will companies change their marketing … Continue reading

Posted in Uncategorized | 2 Comments