{"id":18,"date":"2013-11-17T23:56:53","date_gmt":"2013-11-18T06:56:53","guid":{"rendered":"https:\/\/blogs.ubc.ca\/ryanmcphee\/?p=18"},"modified":"2013-11-17T23:56:53","modified_gmt":"2013-11-18T06:56:53","slug":"lululemon-scandal","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/ryanmcphee\/2013\/11\/17\/lululemon-scandal\/","title":{"rendered":"Lululemon Scandal"},"content":{"rendered":"<p>Lululemon has recently been caught up in some controversy over an extremely ill-advised and ludicrous statement made by co-founder and Chairman, Chip Wilson.\u00a0 His comment was &#8220;Frankly some women&#8217;s bodies just don&#8217;t actually work for [the pants]&#8221;. \u00a0Obviously the reaction that followed was consumers being outraged, as they should have been.\u00a0 Instead of Chip taking responsibility that there was a problem with their pants, he blamed it on the bodies of the women.\u00a0 But is a company that has steadily built up its stock value for the past few years going to vanish as some people are predicting?\u00a0 I don\u2019t think so.<\/p>\n<p><a href=\"https:\/\/blogs.ubc.ca\/ryanmcphee\/files\/2013\/11\/lululemon.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-24\" alt=\"\" src=\"https:\/\/blogs.ubc.ca\/ryanmcphee\/files\/2013\/11\/lululemon-300x168.jpg\" width=\"300\" height=\"168\" srcset=\"https:\/\/blogs.ubc.ca\/ryanmcphee\/files\/2013\/11\/lululemon-300x168.jpg 300w, https:\/\/blogs.ubc.ca\/ryanmcphee\/files\/2013\/11\/lululemon-500x280.jpg 500w, https:\/\/blogs.ubc.ca\/ryanmcphee\/files\/2013\/11\/lululemon.jpg 620w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>From a marketing standpoint, this is clearly a disaster, but for people to suggest that the company is coming to an end because of a misguided statement from an executive is more distorted than the statement itself.\u00a0 One example of a company getting away with really unpopular statements is Ryan Air, when the CEO O\u2019Leary talked about their customers forgetting their boarding passes, \u201cWe think [they] should pay 60 euros for being so stupid.\u201d And Ryan Air remains profitable.<\/p>\n<p>&nbsp;<\/p>\n<p>Lululemon has been seeing an increased amount of criticism of their actual product.\u00a0 This would be a reason for the company to fail, not one single (but ill-advised) statement of an executive.<\/p>\n<p>(205)<\/p>\n<p>Sources:<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.telegraph.co.uk\/travel\/travelnews\/9522319\/Michael-OLearys-most-memorable-quotes.html\">http:\/\/www.telegraph.co.uk\/travel\/travelnews\/9522319\/Michael-OLearys-most-memorable-quotes.html<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/globalnews.ca\/news\/970904\/petition-asks-lululemon-founder-to-apologize-and-make-clothes-for-women-of-all-sizes\/\">http:\/\/globalnews.ca\/news\/970904\/petition-asks-lululemon-founder-to-apologize-and-make-clothes-for-women-of-all-sizes\/<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>http:\/\/www.huffingtonpost.com\/2013\/11\/14\/lululemon-alienating-customers_n_4275842.html?utm_hp_ref=canada-business&#038;ir=Canada%20Business<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lululemon has recently been caught up in some controversy over an extremely ill-advised and ludicrous statement made by co-founder and Chairman, Chip Wilson.\u00a0 His comment was &#8220;Frankly some women&#8217;s bodies just don&#8217;t actually work for [the pants]&#8221;. \u00a0Obviously the reaction &hellip; <a href=\"https:\/\/blogs.ubc.ca\/ryanmcphee\/2013\/11\/17\/lululemon-scandal\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":19323,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-18","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/posts\/18","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/users\/19323"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/comments?post=18"}],"version-history":[{"count":1,"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/posts\/18\/revisions"}],"predecessor-version":[{"id":25,"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/posts\/18\/revisions\/25"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/media?parent=18"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/categories?post=18"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/ryanmcphee\/wp-json\/wp\/v2\/tags?post=18"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}