Eminem shut up and drink it and miracle performing crunched Doritos

February 9th, 2011

So the Ozzy commercial for Brisk we watched in class really had me interested, and I went home and looked up “brisk super bowl commercial” on YouTube; and this what I found:
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After some Googling, I learned that Eminem actually contributed to the script himself, which would explain “I NEED SOME CHICKS” and “SHUT UP AND DRINK IT”. I must say, this commercial really blew me away! I would so totally become a loyal Brisk drinker if I didn’t hate iced tea. When I watched the Ozzy version in class, I must admit I didn’t really catch anything funny in it if there was any, then I decided that I probably wasn’t part of Brisk’s “target market” and that it was stupid of Brisk to not make a commercial that university students would understand. But now I see that they had actually made two different commercials to appeal to different consumer segments, which is brilliant given that Super Bowl watchers are greatly diversified in age.

Now enough about Brisk, I also wanted to share another commercial I had found, the winner of Doritos Crash the Super Bowl contest:
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I watched most of the finalist videos including this adorable Pug Attack video, and I must say that every single second of the winning entry hit GOLD. The commercial sends several strong messages to the viewers: 1) Doritos chips are SO good that you could neglect even the most important tasks and 2) their amazing taste can perform revival miracles on all types of lifeforms (creative dramatization).

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