In response to Genie Chang’s “Oh No You Didn’t! Snapchat Rejected Facebook”, she mentions that Snapchat turned down a $3 billion offer from Facebook. There are unique features about Snapchat but I personally think Snapchat missed an opportunity to grow with Facebook. I don’t think Snapchat can last very long on its own, in fact, I think it’s one of those apps that was “hot” for a few months and will eventually fade away. This reminds me of “Candy Crush Saga”, when everyone used to play and send each other tickets to move on to the next stage or more lives. Nowadays, you rarely see people playing “Candy Crush Saga”, I thought it was a smart move to sell it to a big corporation like Facebook when the app reached its peak.
Blog:
https://blogs.ubc.ca/geniechang/2013/11/15/oh-no-you-didnt-snapchat-rejected-facebook/